Lia writes ...

Get results with guerilla marketing for trade shows – Canada

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Anabel describes ...

Citizens’ academies provide behind-the-scenes look for residents – Canada

Government is a broad topic, encompassing everything from schools to safety to public works.

Jason discusses ...

Part 2: How to share your volunteer and client stories

A great story connects the storyteller to the reader, touching their heart with a memorable tale.  Shari...

Suzanne shares ...

Logo tumbler giveaways: The best gifts come in small packages

Sized-right drinkware is the next “big” thing. These popular logo flutes, wine and cocktail tumbler g...

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Casey discusses ...

Sell to their senses for an unforgettable experience – Canada

When you extend your brand to all five of the senses, you create an experience that customers won’t soo...

Yeng writes ...

Simple ways to make your practice more inviting – Canada

While patient care might sound like the domain for doctors and nurses, in truth it starts the moment a pa...

Jennifer discusses ...

How to implement a culture of transparency in your marketing – Canada

What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...

Dan digs ...

The best pet giveaways for animal lovers

Nearly three out of four Canadian households have pets. Create meaningful connections with animal-loving ...

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Jenn discusses ...

Promotional toys for your kids at heart – Canada

The term “trade show” sounds very grown-up. Subsequently, promotional toys may not be the first thing...

Justin likes ...

Keep your school’s community in the loop using PR giveaways – Canada

Connecting with the community on a regular basis allows people to see the important work your students an...