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Strengthen your health system’s culture by promoting high-quality care – Canada

As a healthcare organization, promoting a culture of high-quality care can fire up employee engagement an...

Amy describes ...

3 places HR can use branding to make a big impact – Canada

According to Everyone Social, when seeking employment, 84% of applicants say a company’s reputation is ...

Cheryl shares ...

one by one® story: The Nook Children’s Program

The Nook Children’s Program provides kids a safe place to go after school. See how they're is using wat...

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Amy discusses ...

Follow-up tools to turn trade show prospects into customers – Canada

With the help of these four tools—and some memorable giveaways—you can connect with your leads and tu...

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Summer promotional items to make your summer event sizzle

Craft a sizzling-hot event with summer promotional items. Summer giveaways like photo props, décor and d...

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Elizabeth recommends ...

How to deliver data findings for a maximum impact – Canada

Data plays a critical role in every company. It explores marketing trends and helps determine what custom...

Sarah discusses ...

How virtual reality can enhance the patient experience – Canada

If you’re looking to incorporate VR in your practice, we have creative ideas—and some healthcare give...

Barb writes ...

Implement personalized learning to meet students’ needs – Canada

Personalized learning for the win! This teaching approach is a great way to meet individual educational n...

Gina writes ...

5 fun ways to improve and personalize customer service – Canada

Studies have shown 86 percent of buyers will pay more for a great customer experience.

Whitney writes ...

Get youth engaged in government with these ideas and student giveaways – Canada

These ideas, coupled with student giveaways, can help educate young people about all the things their gov...

How to make your mark with advertising giveaways

Promo items are more memorable than TV, magazine or online ads. In this edition of our Blue Papers®, we ...

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Simple ways to increase recurring donations throughout the year – Canada

Recurring gifts help you run your organization more effectively. With a simple donation setup, a lot of g...

Sarah describes ...

one by one® story: St. John Ambulance York Region

St. John Ambulance York Region has a long history of community volunteering. See how the nonprofit uses p...

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Safety promotional item ideas to reward and promote sound practices

Safety should be everyone’s top priority. See how to improve the safety of your employees using helpful...

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Anne shares ...

Micro-credentialing programs put teachers at the top of the class – Canada

With a new micro-credentialing program and some training giveaways, your educators will be better able to...

Adam suggests ...

Turn information into interaction with experiential marketing – Canada

Trade shows are often crowded with booths, so making yours stand out is key.

Amy recommends ...

Strategies to provide a better customer-focused online experience – Canada

s more services move out of your offices and onto the internet, citizens will come to expect online inter...

Tiffany describes ...

Does your nonprofit need an app? – Canada

About 76 percent of Canadians own a smartphone, and 1 in 5 internet users access the web exclusively on t...

Whitney discusses ...

Help employees succeed by focusing on the ‘human’ in human resources – Canada

Like all companies, your organization is made up of people with personal needs and abilities. By showing ...

Gina suggests ...

Employee handbook do’s and don’ts to get staff on the same page – Canada

Studies show that only 49 percent of employees in mid-sized businesses understand their HR policies well....

Cheryl discusses ...

Co-marketing: The smart strategy to expand your reach! – Canada

Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...

Angie discusses ...

Improve patient communication by identifying different personas – Canada

Provide better care for patients by understanding different personas and how to communicate with them. Fo...

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Company picnic giveaway ideas to pack for your outdoor event

Help staff take a break and make connections. These company picnic giveaway ideas let you create a fun-fi...

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Amanda writes ...

Bite-size ads keep them coming back for more – Canada

A quick laugh. A heart-tugging moment. A fabulous feature. You can choose to highlight any one of these t...

Gina suggests ...

Effective communication strategies to engage parents and teachers – Canada

If everyone spent three minutes reading and responding to each of those emails, they would spend more tha...