Gina suggests ...

Effective communication strategies to engage parents and teachers – Canada

If everyone spent three minutes reading and responding to each of those emails, they would spend more tha...

Cory describes ...

Effective communication strategies to engage parents and teachers

With all that information, it’s easy for things to slip through the cracks.

Amanda writes ...

Bite-size ads keep them coming back for more – Canada

A quick laugh. A heart-tugging moment. A fabulous feature. You can choose to highlight any one of these t...

Shaun recommends ...

Bite-size ads keep them coming back for more

In 2016, Google® launched a new ad format called bumper ads.

Pam describes ...

Improve patient communication by identifying different personas

The experience you provide your patients is now more important than ever. By 2020, 88 percent of companie...

Angie discusses ...

Improve patient communication by identifying different personas – Canada

Provide better care for patients by understanding different personas and how to communicate with them. Fo...

Cheryl discusses ...

Co-marketing: The smart strategy to expand your reach! – Canada

Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...

Shaun writes ...

Co-marketing: The smart strategy to expand your reach!

Businesses are always looking for ways to stretch their marketing dollars while reaching new customers.

Gina suggests ...

Employee handbook do’s and don’ts to get staff on the same page – Canada

Studies show that only 49 percent of employees in mid-sized businesses understand their HR policies well....

Matt writes ...

Employee handbook do’s and don’ts to get staff on the same page

Crafting an employee handbook can be challenging. The best ones make life easier for employees, managers ...

Whitney discusses ...

Help employees succeed by focusing on the ‘human’ in human resources – Canada

Like all companies, your organization is made up of people with personal needs and abilities. By showing ...

Amy recommends ...

Help employees succeed by focusing on the ‘human’ in human resources

ince the invention of the wheel, technology has been a constant game-changer in every industry. In the HR...

Tiffany describes ...

Does your nonprofit need an app? – Canada

About 76 percent of Canadians own a smartphone, and 1 in 5 internet users access the web exclusively on t...

Matt likes ...

Does your nonprofit need an app?

There are many benefits to having an app, and some important things to consider before you get started.

Amy recommends ...

Strategies to provide a better customer-focused online experience – Canada

s more services move out of your offices and onto the internet, citizens will come to expect online inter...

Mark writes ...

Strategies to provide a better customer-focused online experience

According to a recent survey, more than 40 percent of citizens handle most of their government interactio...

Adam suggests ...

Turn information into interaction with experiential marketing – Canada

Trade shows are often crowded with booths, so making yours stand out is key.

Angie discusses ...

Turn information into interaction with experiential marketing

Trade shows are often crowded with booths, so making yours stand out is key.

Amanda recommends ...

Micro-credentialing programs put teachers at the top of the class

In the world of education, students aren’t the only people learning. According to one study, teachers s...

Anne shares ...

Micro-credentialing programs put teachers at the top of the class – Canada

With a new micro-credentialing program and some training giveaways, your educators will be better able to...

Andrea likes ...

Simple ways to increase recurring donations throughout the year – Canada

Recurring gifts help you run your organization more effectively. With a simple donation setup, a lot of g...

Gina digs ...

Simple ways to increase recurring donations throughout the year

Did you know that in a single year, recurring donors give 42% more than one-time donors?

Mark describes ...

Persuasive influencer marketing boosts brand attention – Canada

Influencer marketing and influencer giveaways can boost visibility with an audience that’s already inte...

Molly likes ...

Persuasive influencer marketing boosts brand attention

If you’re not using influencer marketing already, it might be time to consider adding it to your market...

Whitney writes ...

Get youth engaged in government with these ideas and student giveaways – Canada

These ideas, coupled with student giveaways, can help educate young people about all the things their gov...