Part 2: How to share your volunteer and client stories
A great story connects the storyteller to the reader, touching their heart with a memorable tale. Shari...
Sell to the senses with these tips and small business giveaways
The five senses can be powerful advertising tools.
Sell to their senses for an unforgettable experience – Canada
When you extend your brand to all five of the senses, you create an experience that customers won’t soo...
Simple ways to make your practice more inviting
Does your practice make patients feel welcome? An inviting space helps them feel relaxed, lowering their ...
Simple ways to make your practice more inviting – Canada
While patient care might sound like the domain for doctors and nurses, in truth it starts the moment a pa...
How to implement a culture of transparency in your marketing – Canada
What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...
How to implement a culture of transparency in your marketing
One recent study showed an impressive 94% of consumers are likely to be loyal to a brand that commits to ...
Promotional toys for your kids at heart – Canada
The term “trade show” sounds very grown-up. Subsequently, promotional toys may not be the first thing...
Keep your school’s community in the loop using PR giveaways
Your community wants to know about the work your students and school are doing. These tips and PR giveawa...
Keep your school’s community in the loop using PR giveaways – Canada
Connecting with the community on a regular basis allows people to see the important work your students an...
Branding your city—it’s more than a motto
Much the way you have to know what a product does before you can sell it, you must know the ins and outs ...
Branding your city—it’s more than a motto – Canada
City branding requires much more than just a motto.
How to craft the right job posting to get the right hire
If you’re having a tough time finding candidates to fill your healthcare jobs, you’re not alone. Unem...
How to craft the right job posting to get the right hire – Canada
Finding the right candidates to fill your healthcare jobs can be a struggle. Unemployment rates are low, ...
Part 1: How to collect volunteer and client stories
In part one of our two-part series, you’ll learn how, with a little planning and promotional thank-you ...
Part 1: How to collect volunteer and client stories – Canada
The power of stories lies in the ability to touch the heart. Stories can make us laugh or cry.
What you can learn from candidates who don’t take the job
After crafting the perfect job listing, reading hundreds of resumes, performing multiple interviews and s...
What you can learn from candidates who don’t take the job – Canada
After crafting the perfect job listing, reading hundreds of resumes, performing multiple interviews and s...
Better their learning experiences with augmented reality
Originally created in 1968, augmented reality became a major buzzword in 2016 with the release of Pokémo...
Better their learning experiences with augmented reality – Canada
And much the way people were catching creatures, you can use augmented reality and tech giveaways to capt...
How to make your first trade show a success
Are you thinking about adding trade shows to your sales and marketing mix?
How to make your first trade show a success – Canada
Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% ...
Personalize the customer journey for a smooth ride down the sales funnel – Canada
Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...
Personalize the customer journey for a smooth ride down the sales funnel
Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...
Promotional giveaways play an important role in Wheelchair Games’ success
Organizers of the games set up a little store to sell branded shirts, caps, mugs, water bottles, Koozies ...
Promotional giveaways play an important role in Wheelchair Games’ success – Canada
Since 1985, two national groups—the U.S. Dept. of Veterans Affairs and Paralyzed Veterans of America—...
Why micro-influencers are a fantastic fit for small business
Micro-influencers aren’t only authentic and engaging for your brand, they are a cost-effective tool for...
Why micro-influencers are a fantastic fit for small business – Canada
If your small business is looking for ways to build the community’s trust, improve brand awareness or i...
Dive into the digital age and go paperless!
Did you know the federal government spends a whopping $1.3 billion per year on paper? What’s more, pape...
Dive into the digital age and go paperless! – Canada
Did you know the Ontario Government’s Treasury Board Secretariat projects it will save $26,200 a year j...
5 ways to improve website load time
When it comes to page speed, the biggest contributing factor is the site’s size.
5 ways to improve website load time – Canada
When a user visits your website, their browser must load a lot of elements, including images—all while ...
Unpack these ideas for a share-worthy unboxing experience
One of the best ways to make sure your box is worth sharing is to create a series of small surprises.
Unpack these ideas for a share-worthy unboxing experience – Canada
Every month, 90,000 people search for unboxing videos on YouTube®.
Simple ways you can better the employee experience
Employee engagement seems to be the buzzword as companies strive to recruit and retain staff.
Simple ways you can better the employee experience – Canada
While employee engagement comes from the top down, employee experience is bottom up.
Ways to communicate across cultural differences
Many healthcare offices are looking for ways to make patients feel more comfortable, no matter their back...
Ways to communicate across cultural differences – Canada
Many healthcare offices are looking for ways to make patients feel more comfortable, no matter their back...
Trade show lighting ideas that will make your exhibit shine
Creative trade show lighting can attract attention, stimulate the senses and create good feelings about y...
Trade show lighting ideas that will make your exhibit shine – Canada
Attract more visitors by using creative trade show lighting at your booth.
How to find and fill volunteer needs—and keep them coming back
Filling volunteers positions for school functions can be a hard task. Use these tips for before, during a...
How to find and fill volunteer needs—and keep them coming back – Canada
We're sharing tips for finding and motivating volunteers to help out at school functions.
Get your team up to speed on blockchain technology
Blockchain was designed for bitcoin transactions, but now it is transforming healthcare, insurance, real ...
Get your team up to speed on blockchain technology – Canada
In the simplest form, blockchain is a digital ledger.
Smart city initiatives to enhance your community services – Canada
When it comes to urban areas, smart technology can mean big improvements.
Smart city initiatives to enhance your community services – Canada
A smart city collects information about residents’ needs and uses technology to better the community’...
Create a winning team with business partnerships
In relationships, each side supports the other to bring out the best in both.
Create a winning team with business partnerships – Canada
If you’re looking to create a partnership with a for-profit company, check out this list of ways to mak...
Collect your money—offer mobile pay to customers and clients!
Times have changed—and so has technology.