How to keep customers flowing through your sales pipeline

Everyone wants to make more sales. This Blue Paper walks you through the sales pipeline process for both customers and sales reps, hitting each major touchpoint and offer...

Blue Paper

Make your next trade show appearance work for you

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Trade shows are the place to gain new leads, network or introduce your product to potential clients. With the right amount of prep, interactive experiences and sweet trad...

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Effective change-management techniques for your organization

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Change is inevitable, but it can also be stressful and expensive. Manage any changes going on in your company by making sure the change fits company values, communicating...

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Creating referral marketing strategies that work

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Referral marketing strategies help increase traffic to your business. Learn effective ways to boost both experience-based and reputation-based referrals. Add in thank-you...

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Swag bags for events make a long-lasting impression

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These six tips on creating swag bags for events can help you select the best bag and the ideal swag to make your event and your promotional bag memorable.

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Tips for Building Successful Teams

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Successful companies are composed of strong teams. Encourage your teams to achieve common goals with these current trends, tips and team-building gifts.

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Best promotional items of 2018: Achieve your marketing goals with these tips and trending promotional products

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A new year brings new opportunities. Make this year's marketing plan a strong one with help from the latest tips and the best promotional items of 2018.

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Data-driven marketing strategies steer you toward success

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Improve your strategic marketing planning process by using data and the latest promotional products. Here’s how you can help develop a winning plan.

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Buying promotional products: 5 easy ways to avoid a horror story

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In this Blue Paper, get tips on buying promotional products to avoid a marketing horror story. The secret is understanding possible issues and solutions.

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Reach customers year-round with promotional gift items

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Marketing is all about building relationships. In this Blue Paper, we share how to use promotional gift items to create customer connections year-round

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