Amie shares ...
Millennials
Millennials are our future business leaders. This generation’s workforce attitudes and offers tips to a...
Zach suggests ...
Benefits of market segmentation: Target your most valuable customers
This Blue Paper outlines the benefits of market segmentation including increased profits, lower costs and...
Amy describes ...
Subscription-based Services
This Blue Paper features the rise of subscription-based services as business planning.
Shaun describes ...
Workplace Distractions
This Blue Paper offers tips for organizations looking to minimize distractions at work by promoting effic...
Amanda likes ...
Beyond demographic segmentation: The changing face of consumerism
This Blue Paper discusses going beyond traditional demographic segmentation to better understand consumer...