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Plan, promote and party: A guide to planning internal company events

Planning an internal company event for the first (or tenth) time can be a challenge. We offer event plann...

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Online best practices: Social media policies for employees

Today, appropriate social media usage is a must. Find out how to implement a social media policy for empl...

Amie digs ...

Get growing: The role of nonprofit capital campaigns

Get valuable tips on how to begin and run a successful nonprofit capital campaign to help your nonprofit ...

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Memetics

If you aren’t sure how to define a meme on social media, then you probably aren’t aware of memetics, ...

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Market segmentation: Target your most valuable customers

This market segmentation Blue Paper outlines how organizations can increase profits, lower costs and deve...

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Subscription-based Services

This Blue Paper features the rise of subscription-based services as business planning.

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Beyond demographic segmentation: The changing face of consumerism

This Blue Paper discusses going beyond traditional demographic segmentation to better understand the beha...

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5 free Google tools for data-driven decision making

This Blue Paper explores free Google tools that improve business planning. Tools include Forms, Fusion Ta...

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Influencer Marketing

This Blue Paper discusses influencer marketing, its evolution and ways in which entrepreneurs can tap inf...

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Sharing Economy

This Blue Paper describes the sharing economy and offers tips for organizations looking to take advantage...