Sarah shares ...

Online best practices: Social media policies for employees

Today, appropriate social media usage is a must. Find out how to implement a social media policy for empl...

Amie digs ...

Get growing: The role of nonprofit capital campaigns

Get valuable tips on how to begin and run a successful nonprofit capital campaign to help your nonprofit ...

Cindy recommends ...

Memetics

If you aren’t sure how to define a meme on social media, then you probably aren’t aware of memetics, ...

Amanda likes ...

Beyond demographic segmentation: The changing face of consumerism

This Blue Paper discusses going beyond traditional demographic segmentation to better understand the beha...

Amber writes ...

Influencer Marketing

This Blue Paper discusses influencer marketing, its evolution and ways in which entrepreneurs can tap inf...

Angie shares ...

Employee Advocacy

This Blue Paper explores employee advocacy, including its benefits, administration of an employee advocac...

Shaun likes ...

Graphic Design

This Blue Paper explores why visuals matter to marketing, teaches best practices for graphic design and p...

Brian recommends ...

Making a Career Change

This Blue Paper explores the questions to ask when making a career change, what it takes to win career ch...

Chee recommends ...

Platform Overload—Choosing the Right Social Media Sites for Business

Social media for companies—it’s often difficult to choose where to put your efforts. Check out 5-step...

Matt recommends ...

The Science of Successful Brand Storytelling in Marketing

When it comes to successful Brand storytelling in marketing, there is a proven science. This Blue Paper w...