Share the new you with branded promotional items

Ready to rebrand? Find out how to be successful in this latest Blue Papers® edition. We offer tips and b...

Boost team spirit with team-building gifts

A strong team spirit builds a better company. These tips and team-building gifts will help you take team ...

How to make your mark with advertising giveaways

Promo items are more memorable than TV, magazine or online ads. In this edition of our Blue Papers®, we ...

Embrace and build employees’ personal brands to strengthen yours

Your employees’ personal brands can affect your company’s brand—for the better. See how their conte...

Sherry discusses ...

It’s a marketing remix: Classic marketing Ps with an updated twist

The first family of marketing Ps has grown. Our newest Blue Paper will tell you how marketing swag and th...

Choose wisely: The power colours can have on your brand identity

Colour can be an influential, yet overlooked, part of your brand. Read more for a closer look at the scie...

Tips for Building Successful Teams

Successful companies are composed of strong teams. Encourage your teams to achieve common goals with thes...

Data-driven marketing strategies steer you toward success

Improve your strategic marketing planning process by using data and the latest promotional products. Here...

Buying promotional products: 5 easy ways to avoid a horror story

In this Blue Paper, get tips on buying promotional products to avoid a marketing horror story. The secret...

Sarah suggests ...

Build strong business connections with community involvement

This Blue Paper shows how community involvement can help boost business relationships. Learn how engaging...

Matt recommends ...

The Science of Successful Brand Storytelling in Marketing

When it comes to successful Brand storytelling in marketing, there is a proven science. This Blue Paper w...

Cindy recommends ...

Memetics

If you aren’t sure how to define a meme on social media, then you probably aren’t aware of memetics, ...

Sarah suggests ...

Meditation at work: How to manage information and manage your mind

Meditation at work can increase energy levels and improve productivity. This Blue Paper® discusses other...

Amie digs ...

Get growing: The role of nonprofit capital campaigns

This Blue Paper discusses valuable tips on how to launch and run a successful nonprofit capital campaign ...

Sarah shares ...

Online best practices: Social media policies for employees

Today, appropriate social media usage is a must. Find out how to implement a social media policy for empl...

Brian digs ...

Plan, promote and party: A guide to planning internal company events

Planning an internal company event for the first (or tenth) time can be a challenge. We offer event plann...

Carla shares ...

How to maintain your brand: Ways to maintain your marketing message

To make your company stand out, try these ideas on how to maintain your brand. See what consistency, loya...