Shaun describes ...

Workplace Distractions

This Blue Paper offers tips for organizations looking to minimize distractions at work by promoting effic...

Bianca shares ...

Wellness in the Workplace-Trends to Trust

Trying to keep up with the latest workplace wellness trends? This Blue Paper® guides you through the hot...

Amy discusses ...

Understanding Ad Blockers

Internet users are saying “no” to online advertising.

Trending giveaways to help you kick off the new year

Stay on top of business trends to keep your brand current. Trending giveaways in technology and sustainab...

Tips for Building Successful Teams

Successful companies are composed of strong teams. Encourage your teams to achieve common goals with thes...

The surprising power of thank-you gifts for customers

Thank-you gifts for customers improve client loyalty. This Blue Paper helps you pick the right time and t...

Matt recommends ...

The Science of Successful Brand Storytelling in Marketing

When it comes to successful Brand storytelling in marketing, there is a proven science. This Blue Paper w...

Gail writes ...

Text Analytics

This Blue Paper discusses text analytics, what it is and why it matters. The paper also analyzes differen...

Swag bags for events make a long-lasting impression

These six tips on creating swag bags for events can help you select the best bag and the ideal swag to ma...

Success stories: Follow-up trade show swag ideas that got results

It’s sometimes difficult to know which trade show gifts work. Get trade show swag ideas from companies ...

Amy describes ...

Subscription-based Services

This Blue Paper features the rise of subscription-based services as business planning.

Storytelling strategies to make your brand’s story a best-seller

PR practitioners have a toolbox full of storytelling strategies. This Blue Paper provides narration tips ...

Zach describes ...

Social Customer Service

This Blue Paper explores why customers love social customer service through messaging and how brands can ...

Andy shares ...

Sharing Economy

This Blue Paper describes the sharing economy and offers tips for organizations looking to take advantage...

Share the new you with branded promotional items

Ready to rebrand? Find out how to be successful in this latest Blue Papers® edition. We offer tips and b...

Ready, set, revenue: Tips for selling promotional products

Selling promotional products lets you engage with supporters, raise funds and increase visibility of your...

Reach customers year-round with promotional gift items

Marketing is all about building relationships. In this Blue Paper, we share how to use promotional gift i...

Cindy likes ...

Promoting diversity in the workplace: The difference difference makes

Diversity is critical to company success. This Blue Paper offers tips on promoting diversity in the workp...

Chee recommends ...

Platform Overload—Choosing the Right Social Media Sites for Business

Social media for companies—it’s often difficult to choose where to put your efforts. Check out 5-step...

Brian digs ...

Plan, promote and party: A guide to planning internal company events

Planning an internal company event for the first (or tenth) time can be a challenge. We offer event plann...

Sarah shares ...

Online best practices: Social media policies for employees

Today, appropriate social media usage is a must. Find out how to implement a social media policy for empl...

Adam suggests ...

Office Moving

This Blue Paper explores the benefits of office moving, the latest office design ideas and why a business...

Amie shares ...

Millennials

Millennials are our future business leaders. This generation’s workforce attitudes and offers tips to a...

Cindy recommends ...

Memetics

If you aren’t sure how to define a meme on social media, then you probably aren’t aware of memetics, ...

Sarah suggests ...

Meditation at work: How to manage information and manage your mind

Meditation at work can increase energy levels and improve productivity. This Blue Paper® discusses other...