Jason suggests ...

How to prepare for your best mobile roadshow

A mobile roadshow takes your brand directly to your target audience. We offer suggestions to help plan an...

Anne describes ...

How to prepare for your best mobile roadshow – Canada

Instead of asking customers to come to you, take your brand directly to them with a mobile roadshow. We o...

Anabel chooses ...

How to plan for a trade show, no matter your budget

Make a bang at your next trade show, no matter your budget. We discuss how to plan for a trade show to he...

Matt likes ...

How to plan for a trade show, no matter your budget – Canada

Your team can draw big crowds even on a small budget. We discuss how to plan for a trade show using fewer...

Heidi suggests ...

4 trade show emergency kits to help be prepared for anything – Canada

In all the hustle and bustle of trade shows, mishaps are sure to happen. We offer ways to stay prepared f...

Julie chooses ...

4 trade show emergency kits to help be prepared for anything

A missing cord, a scrape during booth setup or a lost button can all happen at a trade show. We offer ide...

Jayne writes ...

Webinar presentation tips for more informative and engaging gatherings

Make your online gathering one for the books. Offer great information—and keep your audience focused an...

Barb recommends ...

Webinar presentation tips for more informative and engaging gatherings – Canada

Effective webinars can be online gatherings everyone will remember. Share great information while keeping...

Mark suggests ...

6 ideas for how to get the best hybrid event sponsors – Canada

The right sponsorships are key to a hybrid event’s success. We offer tips and ideas for finding the bes...

Maria writes ...

e-Books 101: How to create and distribute e-Books to better nurture leads – Canada

When leads want in-depth info, you can use e-books to educate and nudge them closer to the sale. We offer...

Sarah recommends ...

Capture attention and engage with mobile exhibits

Try a mobile exhibit to engage more with your audience, generate leads and boost sales. We offer ideas on...

Alexis describes ...

How to boost virtual event audience engagement

Not sure how to get attendees to tune in and engage during your virtual event? We offer virtual event aud...

Carla suggests ...

How to boost virtual event audience engagement – Canada

Keep attendees talking with each other and visiting booths at your upcoming virtual event. We offer easy ...

Carrie describes ...

Product launch ideas to propel sales at the next trade show

Help your great new project get discovered at the next trade show with these product launch ideas. Includ...

Erika writes ...

4 trade show marketing trends for the new year

As a trade show exhibitor, you’re likely on the hunt for new trade show marketing ideas.

Shaun describes ...

4 trade show marketing trends for the new year – Canada

We’re sharing some of the most popular trade show trends, along with the best trade show giveaways, tha...

Jon describes ...

Tips to make the most of your trade show experience – Canada

Trade shows are busy and allow only a short opportunity to meet new clients. Hand out trade show giveaway...

Sarah likes ...

Best travel tools for your trade show team

As your team heads across the country to introduce your products and services to potential customers, use...

Amy describes ...

Best travel tools for your trade show team – Canada

According to a recent 4imprint survey, more than 50% of companies that attend trade shows go to six or mo...

Kristi describes ...

Get results with guerilla marketing for trade shows

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Lia writes ...

Get results with guerilla marketing for trade shows – Canada

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Lia likes ...

Promotional toys for your kids at heart

The term “trade show” sounds very grown-up.

Gina writes ...

How to make your first trade show a success

Are you thinking about adding trade shows to your sales and marketing mix?

Gail describes ...

How to make your first trade show a success – Canada

Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% ...

Angie suggests ...

Follow-up tools to turn trade show prospects into customers

According to a survey performed by 4imprint®, 76% of companies attend trade shows to generate leads.

Amy discusses ...

Follow-up tools to turn trade show prospects into customers – Canada

With the help of these four tools—and some memorable giveaways—you can connect with your leads and tu...

Angie discusses ...

Turn information into interaction with experiential marketing

Trade shows are often crowded with booths, so making yours stand out is key.

Adam suggests ...

Turn information into interaction with experiential marketing – Canada

Trade shows are often crowded with booths, so making yours stand out is key.

Alysia shares ...

Snag valuable face time in a digital world

More than 4 billion people across the globe use the internet. In the United States, there are an estimate...

Amy discusses ...

Snag valuable face time in a digital world – Canada

More than 4 billion people across the globe use the internet. In Canada, 76 percent of the population use...

Cory writes ...

Raise your trade show banner high and get seen! – Canada

Trying to capture the attention of attendees in such a small timeframe might seem difficult. But with the...

Amy describes ...

Raise your trade show banner high and get seen!

With just three seconds to capture the attention of everyone passing by, you’ll need some stand-out tra...

Tiffany suggests ...

Business giveaway ideas that will get your logo seen

Logos are typically the most recognized part of a business.

Andrea writes ...

Business giveaway ideas that will get your logo seen – Canada

An easily identifiable visual should remind people what your organization does and what you stand for.

Rebecca recommends ...

Creative trade show display ideas that will get people to stop

Just about every person who passes your booth at a trade show is a potential customer.

Andrea recommends ...

Creative trade show display ideas that will get people to stop – Canada

Stand apart from competitors with creative trade show display ideas and you’ll be sure to stop potentia...

Casey likes ...

5 tips to achieve healthcare trade show success

Is your organization looking to participate in a trade show? Check out these helpful tips that include ch...

Andy suggests ...

Build brand awareness with memorable trade show bags

Impress your customers by giving them trade show bags full of branded swag.

Karri discusses ...

Build brand awareness with memorable trade show bags – Canada

Over 80% of product recipients say they're more likely to work with the company that gave it to them. Cre...

Andy discusses ...

5 great trade show booth games to attract customers – Canada

Looking to drive traffic to your booth? Check out 5 of the best trade show games to attract customers and...

Alysia discusses ...

Premium perks: create an exclusive experience for your trade show VIPs

Give your top clients a true VIP experience with perks and trade show gifts.

Amanda shares ...

Premium perks: create an exclusive experience for your trade show VIPs – Canada

Providing a VIP experience for top clientele is a hot trend for trade shows. Give your VIPs the red-carpe...

Cindy recommends ...

4 quick tips to qualify trade show and event leads

Qualifying leads can save trade show exhibitors time and money. Use these tips and event giveaway ideas t...

Adam suggests ...

4 quick tips to qualify trade show and event leads – Canada

92% of trade show attendees want to check out new products. See if they’re a fit by qualifying leads wi...

Amanda recommends ...

3 types of trade show tools you shouldn’t leave home without

The best trade show swag can set your booth apart from the competition at the show.

Adam describes ...

3 types of trade show tools you shouldn’t leave home without – Canada

Are you planning to exhibit at a trade show? Fill your trade show toolbox with these must-have tools that...

Tiffany discusses ...

Your timeline to planning a successful trade show exhibit

Are you planning to exhibit your business or services at a show in the near future? Set up for success wi...

Amy writes ...

Your timeline to planning a successful trade show exhibit – Canada

Are you planning to exhibit your business or services at a show in the near future? Set up for success wi...

Amanda shares ...

Go beyond the booth: A quick guide to seminar hosting

Try our sales presentation tips, paired with the best trade show swag ideas, to attract attention to your...

Sarah recommends ...

Go beyond the booth: A quick guide to seminar hosting – Canada

We've put together sales presentation tips and trade show swag ideas to help you be a success.