Maria writes ...

Customer retention tips that bring people back for more – Canada

Turning first-time customers into repeat customers is a critical business builder.

Danielle writes ...

Go big for little cost, thanks to guerrilla marketing ideas for small business – Canada

To Levinson, guerilla marketing campaigns were meant to be inexpensive, nontraditional, unexpected and me...

Andy writes ...

Go big for little cost, thanks to guerrilla marketing ideas for small business

In 1984, Jay Conrad Levinson created the term “guerrilla marketing” to describe a strategy of impleme...

Andrea describes ...

Grow your reach with marketing campaign ideas for small business – Canada

It is estimated that consumers are exposed to as many as 10,000 messages from brands every day.

Amanda suggests ...

Grow your reach with marketing campaign ideas for small business

From digital to outdoor marketing, there is more advertising noise today than ever before.

Amanda describes ...

How to launch a student book club – Canada

Book clubs can be a great way to get students excited about reading. Set the stage for fun with these hel...

Carla recommends ...

How to build buzz about public safety programs

When citizens feel unsafe in their cities, it has a direct impact on their quality of life.

Amy recommends ...

How to build buzz about public safety programs – Canada

65 percent of people are more likely to stay home after dark when they feel unsafe.

Tiffany discusses ...

Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada

Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...

Amy writes ...

A digital press kit for your nonprofit

This article discusses using a digital press kit to tell the media your nonprofit organization’s story ...

Matt shares ...

An event planning checklist for knockout events

Event planning can be challenging and it is very time-consuming. The process can be overwhelming but with...