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amplify®: How to differentiate your brand from competitors

Wondering how to differentiate your brand from its competitors? Two organizations highlight their unique ...

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4 e-commerce tips for small businesses

A positive experience can contribute to brand loyalty. We offer e-commerce tips for small businesses to p...

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4 e-commerce tips for small businesses – Canada

Your website, return policies and interactions with customers can impact their loyalty to your brand. We ...

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How to increase transactions using promotional marketing giveaways

Marketing giveaways can be the secret sauce to highly effective transactional marketing. We offer ideas t...

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How to increase transactions using promotional marketing giveaways – Canada

Transactional marketing can put you on the fast track to skyrocketing sales. We offer ideas on ways to us...

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Cross-promotional partnerships (with promotional giveaway ideas and more)

Easily gain multiple new customers by creating the right cross-promotional partnerships. We offer helpful...

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Cross-promotional partnerships (with promotional giveaway ideas and more) – Canada

Cross-promoting with another brand can be fun, easy and well worth your time. We offer ways to make cross...

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Captivating contests and prizes to engage your audience – Canada

Everyone loves a good contest. Vying for an exciting prize and working to win a competition engages your ...

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Captivating contests and prizes to engage your audience

Boost audience interaction, increase conversions and gain more exposure by holding fun contests. We offer...

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How to make the most of hybrid events – Canada

With current limitations on in-person events, creating a hybrid event can expand your audience—to anywh...

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How to make the most of hybrid events

When your audience can’t come to you, you can combine the elements of physical and virtual trade shows ...

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Trade show alternatives that reach beyond the exhibit floor – Canada

Trade show alternatives give you the opportunity to share products and capture sales leads even when even...

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Trade show alternatives that reach beyond the exhibit floor

When the show can’t go on, find new ways to bring your products and services to your customers using tr...

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5 types of videos perfect for your small business

If you’re looking to implement video marketing, these 5 types of videos, along with small business prom...

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5 types of videos perfect for your small business – Canada

Video is a powerful tool to connect with and sell to customers.

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5 content marketing strategies to boost engagement

If you're one of the many organizations already engaged in content marketing, you may be looking for some...

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5 content marketing strategies to boost engagement – Canada

This article offers five new ways to market your content, plus some promotional giveaway ideas to support...

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Co-marketing: The smart strategy to expand your reach!

Businesses are always looking for ways to stretch their marketing dollars while reaching new customers.

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Co-marketing: The smart strategy to expand your reach! – Canada

Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...

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#SwaggingRights Campus Village

A marketing need + happenstance = a unique advertising partnership. See how Campus Village in East Lansin...

How to strengthen your brand with local marketing

Your brand is more than the products you sell, it’s how the public perceives your company. Create stron...

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5 helpful online appeal tips for every nonprofit

Increase donations and recruit volunteers with stand-out digital promotions. Use these tips, and promotio...

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5 helpful online appeal tips for every nonprofit – Canada

A successful digital ad campaign can bring big results. Follow these steps to snag the online audience wi...

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Effective Trade Show Planning Part 2 – Start Shopping Around

Start shopping around and reap the benefits of planning ahead. 3 to 6 months out is ideal for choosing ho...

Make marketing magic with these 4 fundamentals

In this Marketing 101 Blue Paper we go back to the basics and uncover tips to make magical marketing appe...