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Plan, promote and party: A guide to planning internal company events

Planning an internal company event for the first (or tenth) time can be a challenge. We offer event plann...

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Subscription-based Services

This Blue Paper features the rise of subscription-based services as business planning.

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Beyond demographic segmentation: The changing face of consumerism

This Blue Paper discusses going beyond traditional demographic segmentation to better understand consumer...

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5 free Google tools for data-driven decision making

This Blue Paper explores free Google tools that improve business planning. Tools include Forms, Fusion Ta...

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Social media promotional strategies

In today’s world, it is important to have a social media marketing strategy established at your organiz...

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Sharing Economy

This Blue Paper describes the sharing economy and offers tips for organizations looking to take advantage...

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What is geo fencing and how does it apply to healthcare? – Canada

This article answers the question, what is geo fencing and offers healthcare providers tips on using it t...

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Digital Magazines

This Blue Paper discusses the digital magazine, its history, current trends and design considerations, an...

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Artificial Intelligence

This Blue Paper explores the rise of artificial intelligence and its use in business applications and mor...