|In any given month, there are a number of days or weeks dedicated to raising awareness about important health issues. In October alone, more than 25 different medical topics are recognized and observed in Canada. These national health awareness days, weeks and months present healthcare providers with an opportunity to educate the public, motivate coworkers and promote healthy living.Taking advantage of these national health awareness days shows your organization is committed to the health and wellness of its community members and staff. But it takes a little planning and promotion to be successful. Keep reading for some helpful tips on supporting these important health-related causes.Planning a successful health awareness day|
If your organization is looking to promote an upcoming health awareness day, you’ll need to do a little upfront planning. Health Canada has a handy, online Calendar of Health Promotion Days that can help you choose which health topics are a good fit for your organization and the community it serves. Decide on which awareness days you will observe and look to some of these ideas to help promote them.
- Hold a lunch n’ learn: An internal lunch n’ learn can be a great way to bring about awareness of a chosen healthcare topic. Invite a speaker, perhaps a physician or other expert, to present. Promote the event at least two weeks prior with internal emails, newsletter announcements and posters. Provide lunch in a reusable lunch bag that’s the colour of your cause—it can double as a giveaway and a holder for literature or handouts.
- Organize a walk: Walks do not have to be huge, corporate-sponsored community events. They can be as simple as organizing a group of employees, patients and even other healthcare partners to assemble and walk in observance of a national health day. Send out an email blast a month prior to the walk and encourage participation by offering a free T-shirt to those who sign up in advance. Distribute partner handouts, ribbon auto magnets and awareness bracelets to attendees as a way to promote your cause and show gratitude for participation.
- Hold a screening event: Hold a public screening event—it’s a great way to promote both awareness and prevention. Seniors’ centres, public libraries, schools, doctor offices and the workplace can all be the perfect setting for this type of event. Perhaps partner with your local library to hold a vision screening during Eye Health Month. Or, hold a glucose screening at your local seniors’ centre during Diabetes Month. Ribbon clips make nice giveaways that both promote awareness and keep attendee handouts and paperwork organized.
- Promote in-office: Simple and effective internal promotion to your patients and staff, like handing out ribbon pens or bookmarks at the front desk, can be a great way to get the conversation started.
Remember, there’s always an opportunity, no matter what time of year, to bring about awareness and show support of health and wellness topics. Pick a day and go for it. Your community will thank you.
“Tips for Promoting a National Health Observance.” HealthFinder.gov. N.p., n.d. Web. Retrieved 10 May 2014.
”General Event Planning Tips.” Centers for Disease Control and Prevention. N.p., 31 Oct. 2013. Web. Retrieved 10 May 2014.
“How to Plan a Seminar or a ‘Lunch and Learn.” Fine Speakers Bureau. N.p., n.d. Web. Retrieved 10 May 2014.