4imprint recently published a Blue Paper entitled Corporate Involvement in Schools, and I thought it would be very helpful for schools as they plan for the new school year. Although it is directed at business, it can be a great resource on how you can partner with businesses to benefit your school.
Local companies can attend career fairs on your campus, to provide details on their industries or specialties to students. You could also work with a business to set up a work shadow program, which would allow students to follow local professionals for a day or two, to understand what is all involved in a career that interests them. Beyond career information, there are also opportunities for collaboration on fundraisers, student performance incentives, and sponsorship opportunities. The business that you partner with benefits by becoming more visible in the community, promoting their name, and possibly tax benefits from donations to the school, so teaming up becomes a win for both the school and the business.
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