Transcript
Custom workwear for great first impressions
Get tips and ideas on choosing branded work clothing
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Custom workwear takes center stage
When we think of branded work clothing, certain professions come to mind. Skilled trade workers, like electricians or plumbers, and those in hospitality and food service generally wear work uniforms so that they won’t stain or damage their personal clothing.
But more and more, companies are turning to custom workwear for a positive brand impression. As our workplaces have gotten more casual, businesses are noticing the benefits custom company shirts and other clothing items have on their team. Logoed workwear helps customers easily identify your employees, boosts your company’s professional image and helps your employees take the guess work out of what to wear every morning.
To help you find apparel choices to fit your brand and your team’s style, we’ve put together this ebook full of custom workwear options. You’ll hear from our customers about the apparel they chose, and you’ll get tips on what to look for to make sure your employees are comfortable and stylish.
You’ll find T-shirts, polos, button-down shirts, outerwear and more for both men and women whose workplace dress codes range from casual to business and everything in between. I hope you’ll find this ebook useful the next time you’re looking for team workwear to match your business’ style.
Here’s to looking our best!
Kevin Lyons-Tarr
CEO, 4imprint, Inc.
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Why buy custom workwear?
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Workplaces are becoming more casual.
50% of managers say their workplace has become more casual because employees prefer it
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Workplaces are becoming more casual.
While more workers prefer casual workplaces, 23% say dress code expectations aren’t clear
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Workplaces are becoming more casual.
48% of workers say they would prefer logoed workwear to take the guess work out of what to wear
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Case in point
Menominee Nation Arena
When the Menominee Nation Arena in Oshkosh, Wis., planned its fall 2017 opening, one of the first orders of business was choosing custom workwear for a variety of team members.
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Making a first impression
From the moment guests entered the facility, team members wanted to make sure every interaction was positive. That included team workwear.
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Outfitting the team
The arena needed six different uniforms:
- Security: Nike® Smooth Performance Polo
- Ticket takers: Side Blocked Micropique Sport-Wick Polo
- Concessionaires: Side Blocked Micropique Sport-Wick Polo
- Ushers: Polyester Vest
- Bartenders: Easy Care 3/4 Sleeve Stretch Poplin Blouse
- Housekeeping: Zip Front Smock
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The challenge, solved
Finding the right lightweight fabric was the most challenging aspect of choosing custom company shirts. They found a variety of polos and button-down shirts that offered breathable, moisture-wicking fabric.
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Setting them apart
The arena also chose different colors for each team to make them easily identifiable. They chose bright colors for most teams while outfitting bartenders and other wait staff in professional black button-down shirts.
“We chose fun colors to guests feel they can easily approach staff, keeping smiles on faces.” Kate Wyman, Director of Entertainment
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Custom company shirts for the office
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Whether your employees work in the office or take their office on the road, you’ll want them looking their best. Look for custom office wear, including shirts and sweaters, that:
- Gives a consistent, professional image
- Matches your dress code and brand
- Is made of wash-and-wear fabric
- Is wrinkle-free for a polished look
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Polos: An employee favorite
#134638 Nike® Performance Ottoman Polo
“These Nike® shirts are absolutely fantastic. Our employees enjoy wearing them everyday.” Charlie from Scottsdale
#127904 Performance Jersey Polo
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Button-down shirts for a relaxed or dressy look
#112739 Bahama Cord Camp Shirt
Comfortable and breathable fabric. Professional and casual, no tuck look. Rick from Northridge
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#133542 Easy Care Short Sleeve Stripe Oxford Shirt
#116999 Capulin EZ-Care Fine Line Twill Shirt
BONUS: Can be available in 24 hours!
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Sweaters for layering, warmth
#126063 Soft Stretch Buttonfront Cardigan
#105923 Cotton Wrinkle Resist V-Neck Sweater
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Apparel for when they’re on the move or on the factory floor
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For the most labor-intensive jobs, consider T-shirts and hoodies that will withstand rugged conditions
- Choose bright colors for staff who need to be easily seen from a distance
- Opt for safety colors and markings for those in high-risk situations
- Consider options that come in a wide range of sizes
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Branded work T-shirts
#103477 Gildan® 5.5 oz. DryBlend® 50/50 T-shirt
#122518 Median Reflective Performance LS T-shirt
“Every one of my employees love the work T-shirts. They are soft and durable. Gildan® is the best!” -Jennifer from Bolivar
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Sweatshirts for warmth and comfort
#100720 Gildan® 50/50 Hooded Sweatshirt
#123285 Jerzees® NuBlend 1/4-Zip Sweatshirt
“They were a huge hit at our company holiday party. Everyone has been wearing them at the office.” -Arielle from Boulder
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Custom uniform shirts for the trades
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Electricians, plumbers and other trades people need to be easily identified when visiting homes and businesses.
- Consider a consistent, polished look
- Make your logo prominent
- Consider including their job title with the logo for greater identification
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Comfortable button-down work shirts
#108382 Dickies 5.2 oz. Long Sleeve Work Shirt
#108382 Dickies 5.2 oz. Work Shirt
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Logoed workwear for the great outdoors
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There are lots of options for employees who spend time in the sun or need to protect themselves from the elements.
- Look for moisture-wicking fabrics
- Protect employees from UV rays with specialty sun-blocking fabrics
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Branded workwear to beat the heat
#118761 Silk Touch Performance Sport Polo
“Loved them. Looked great and were really comfortable and professional looking.” -Dena from La Mirada
#120149 Columbia® Tamiami II Roll Sleeve Shirt
BONUS: These have UPF 40+ sun protection!
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Fleece fabric to warm up the workday
#123990 Crossland® Fleece Jacket
“These jackets were a hit! Everyone loved them and seeing people wear them at work makes us feel more like a team.” -Jessica from Oxon Hill
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Sporty yet professional looks
#137666 Under Armour® Corporate Stripe 1/4-Zip Pullover
#123272 Champion® Performance Colorblock Jacket
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Workwear for food and beverage workers
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Waitstaff, bartenders and chefs need to look professional at all times. Look for:
- Dark colors to hide stains
- Stain-fighting fabrics
- Fabrics that will look great wash after wash
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Work hard, look great
#137502 Caitlin Stain Resistant Short Sleeve Twill Shirt
#137502 Carter Stain Resistant Short Sleeve Twill Shirt
#11838 Soil Release Button Down SS Poplin Shirt
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Branded chef coats
#121995 Ten Black Button Chef Coat with Black Trim
#121997 Twelve Cloth Button Classic Chef Coat
#121998 Ten Button Chef Coat with Mesh Back
#121996 Twelve Cloth Button Short Sleeve Chef Coat with Mesh Back
BONUS: Moisture-wicking back mesh panel helps keep chefs cool.
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Branded work clothing for caregivers
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Medical staff—whether they care for people or animals—appreciate custom workwear.
- Look for apparel with pockets that offer easy accessibility
- Choose a comfortable fit for easy mobility
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Show you care with these tops and coats
“Good quality lab coats. The embroidery was great.” -Phyllis from Tempe
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Custom workwear for any team member
No matter your workplace dress code, there is a custom option for you. Choose apparel that is easy to care for and looks great wash after wash, and your employees will be proud to take your brand all over town!
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Share your custom workwear story!
Have you found success with using custom workwear for your employees? You can help others by sharing your expertise! Simply email 4ideas@4imprint.com with a photo and brief description of your success story.
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