Custom workwear for great first impressions
Get tips and ideas on choosing branded work clothing
Custom workwear takes center stage
When we think of branded work clothing, certain professions come to mind. Skilled trade workers, like electricians or plumbers, and those in hospitality and food service generally wear work uniforms so that they won’t stain or damage their personal clothing.
But more and more, companies are turning to custom workwear for a positive brand impression. As our workplaces have gotten more casual, businesses are noticing the benefits custom company shirts and other clothing items have on their team. Logoed workwear helps customers easily identify your employees, boosts your company’s professional image and helps your employees take the guess work out of what to wear every morning.
To help you find apparel choices to fit your brand and your team’s style, we’ve put together this ebook full of custom workwear options. You’ll hear from our customers about the apparel they chose, and you’ll get tips on what to look for to make sure your employees are comfortable and stylish.
You’ll find T-shirts, polos, button-down shirts, outerwear and more for both men and women whose workplace dress codes range from casual to business and everything in between. I hope you’ll find this ebook useful the next time you’re looking for team workwear to match your business’ style.
Here’s to looking our best!
CEO, 4imprint, Inc.
Why buy custom workwear?
50% of managers say their workplace has become more casual because employees prefer it
While more workers prefer casual workplaces, 23% say dress code expectations
48% of workers say they would prefer logoed workwear to take the guess work out of what to wear
Case in point
Menominee Nation Arena
When the Menominee Nation Arena in Oshkosh, Wis., planned its fall 2017 opening, one of the first orders of business was choosing custom workwear for a variety of team members.
Making a first impression
From the moment guests entered the facility, team members wanted to make sure every interaction was positive. That included team workwear.
Outfitting the team
The arena needed six different uniforms:
Security: Nike® Smooth Performance Polo
Ticket takers: Side Blocked Micropique Sport-Wick Polo
Concessionaires: Side Blocked Micropique Sport-Wick Polo
Ushers: Polyester Vest
Bartenders: Easy Care 3/4 Sleeve Stretch Poplin Blouse
Housekeeping: Zip Front Smock
The challenge, solved
Finding the right lightweight fabric was the most challenging aspect of choosing custom company shirts. They found a variety of polos and button-down shirts that offered breathable, moisture-wicking fabric.
Setting them apart
The arena also chose different colors for each team to make them easily identifiable. They chose bright colors for most teams while outfitting bartenders and other wait staff in professional black button-down shirts.
Custom company shirts for the office
Whether your employees work in the office or take their office on the road, you’ll want them looking their best. Look for custom office wear, including shirts and sweaters, that:
Gives a consistent, professional image
Matches your dress code and brand
Is made of wash-and-wear fabric
Is wrinkle-free for a polished look
Polos: An employee favorite
Button-down shirts for a relaxed or dressy look
Sweaters for layering, warmth
Apparel for when they’re on the move or on the factory floor
For the most labor-intensive jobs, consider T-shirts and hoodies that will withstand rugged conditions
Choose bright colors for staff who need to be easily seen from a distance
Opt for safety colors and markings for those in high-risk situations
Consider options that come in a wide range of sizes
Branded work T-shirts
Sweatshirts for warmth and comfort
Custom uniform shirts for the trades
Electricians, plumbers and other trades people need to be easily identified when visiting homes and businesses.
Consider a consistent, polished look
Make your logo prominent
Consider including their job title with the logo for greater identification
Comfortable button-down work shirts
Logoed workwear for the great outdoors
There are lots of options for employees who spend time in the sun or need to protect themselves from the elements.
Look for moisture-wicking fabrics
Protect employees from UV rays with specialty sun-blocking fabrics
Branded workwear to beat the heat
Columbia® Tamiami II Roll Sleeve Shirt
Fleece fabric to warm up the workday
Sporty yet professional looks
Workwear for food and beverage workers
Waitstaff, bartenders and chefs need to look professional at all times. Look for:
Dark colors to hide stains
Fabrics that will look great wash after wash
Work hard, look great
Branded chef coats
Branded work clothing for caregivers
Medical staff—whether they care for people or animals—appreciate custom workwear.
Look for apparel with pockets that offer easy accessibility
Choose a comfortable fit for easy mobility
Show you care with these tops and coats
Custom workwear for any team member
No matter your workplace dress code, there is a custom option for you. Choose apparel that is easy to care for
and looks great wash after wash, and your employees will be proud to take your brand all over town!
Share your custom workwear story!
Have you found success with using custom workwear for your employees? You can help others by sharing your expertise! Simply email firstname.lastname@example.org with a photo and brief description of your success story.
Custom workwear can help any team member make a great impression to customers and fellow employees. Logoed apparel brings a consistent, professional image that expresses your brand’s message. Check out this eBook for ideas on choosing great fitting custom workwear.