4imprint, LLC

This Blue PaperĀ® looks at the landscape of consumer privacy and security, particularly how it applies to U.S. corporations. The paper begins with a synopsis on consumer data and a review of the current landscape of privacy controls in the United States. The paper also highlights the directives from the Federal Trade Commission and the suggested best practices corporations should implement to protect consumer data. The final section explores some of the privacy controls in other countries, and how it may impact U.S. corporations that operate globally. Prepare for a journey into a maze of confusion, because privacy and security online is a moving target, but there are some things your corporation should know to be in compliance and protect consumer data appropriately.

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