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Endnotes

[1] Sorokina, Olsy. “A 6-Step Guide for Creating an Employee Advocacy Program For Your Business.” Hootsuite. Hootsuite Media Inc., 02 Sept. 2015. Web. 14 Mar. 2016. <https://blog.Hootsuite.com/a-6-step-guide-for-creating-an-employee-advocacy-program-for-your-business/>.

 

[2] Ibid.

 

[3] Tirico, Greg. “Turn Your Employees Into Advocates & Outperform the Competition by 202%.” Sprout Social. Sprout Social, Inc., 04 June 2015. Web. 10 Mar. 2016. < https://sproutsocial.com/insights/why-employee-advocacy/>.

 

[4] Ibid.

 

[5] Scaling Social Media: The Power of Employee Advocates. HootSuite. HootSuite Media Inc., n.d. Web. 15 Mar. 2016. <https://hootsuite.com/en-gb/pages/landing/scaling-social-media-the-power-of-employee-advocates>.

 

[6] Deering, Sophie. “How to Launch Your Employee Advocacy Program [3 EXAMPLES].” Link Humans. Link Humans, 3 Feb. 2016. Web. 13 Mar. 2016. <https://linkhumans.com/blog/employee-advocacy-program>.

 

[7] “Employee Activists Spark a New Social Movement in the Digital Age, According to Groundbreaking Global Study from Weber Shandwick.” Weber Shandwick. Weber Shandwick, 2 Apr. 2014. Web. 13 Mar. 2016. <https://www.webershandwick.com/news/article/employee-activists-spark-a-new-social-movement-in-the-digital-age>.

 

[8] Levin, Valerie. “6 Steps To Launching An Employee Advocacy Program.” The Oktopost Blog. Oktopost Technologies, 04 Dec. 2014. Web. 08 Mar. 2016. <https://www.oktopost.com/blog/6-steps-to-launching-an-employee-advocacy-program/>.

 

[9] Scaling Social Media: The Power of Employee Advocates. Hootsuite. Hootsuite Media Inc., n.d. Web. 15 Mar. 2016. <https://Hootsuite.com/en-gb/pages/landing/scaling-social-media-the-power-of-employee-advocates>.

 

[10] Sorokina, Olsy. “A 6-Step Guide for Creating an Employee Advocacy Program For Your Business.” Hootsuite. Hootsuite Media Inc., 02 Sept. 2015. Web. 14 Mar. 2016. <https://blog.Hootsuite.com/a-6-step-guide-for-creating-an-employee-advocacy-program-for-your-business/>.

 

[11] Deering, Sophie. “How to Launch Your Employee Advocacy Program [3 EXAMPLES].” Link Humans. Link Humans, 3 Feb. 2016. Web. 13 Mar. 2016. <https://linkhumans.com/blog/employee-advocacy-program>.

 

[12] Sorokina, Olsy. “A 6-Step Guide for Creating an Employee Advocacy Program For Your Business.” Hootsuite. Hootsuite Media Inc., 02 Sept. 2015. Web. 14 Mar. 2016. <https://blog.Hootsuite.com/a-6-step-guide-for-creating-an-employee-advocacy-program-for-your-business/>.

 

[13] Roach, Eric. “5 Keys to a Successful Employee Advocacy Program.” iMedia Connection. iMedia Connection, 19 Apr. 2014. Web. 08 Mar. 2016. <https://www.imediaconnection.com/articles/ported-articles/red-dot-articles/2014/apr/5-keys-to-a-successful-employee-advocacy-program/>.

 

[14] Levin, Valerie. “6 Steps To Launching An Employee Advocacy Program.” The Oktopost Blog. Oktopost Technologies, 04 Dec. 2014. Web. 08 Mar. 2016. <https://www.oktopost.com/blog/6-steps-to-launching-an-employee-advocacy-program/>.

 

[15] Scaling Social Media: The Power of Employee Advocates. Hootsuite. Hootsuite Media Inc., n.d. Web. 15 Mar. 2016. <https://Hootsuite.com/en-gb/pages/landing/scaling-social-media-the-power-of-employee-advocates>.

 

[16] Sorokina, Olsy. “A 6-Step Guide for Creating an Employee Advocacy Program For Your Business.” Hootsuite. Hootsuite Media Inc., 02 Sept. 2015. Web. 14 Mar. 2016. <https://blog.Hootsuite.com/a-6-step-guide-for-creating-an-employee-advocacy-program-for-your-business/>.

 

[17] Roach, Eric. “5 Keys to a Successful Employee Advocacy Program.” iMedia Connection. iMedia Connection, 19 Apr. 2014. Web. 08 Mar. 2016. <https://www.imediaconnection.com/articles/ported-articles/red-dot-articles/2014/apr/5-keys-to-a-successful-employee-advocacy-program/>.

 

[18] Deering, Sophie. “How to Launch Your Employee Advocacy Program [3 EXAMPLES].” Link Humans. Link Humans, 3 Feb. 2016. Web. 13 Mar. 2016. <https://linkhumans.com/blog/employee-advocacy-program>.

 

[19] How to Ensure Your Employee Advocacy Program Is FTC Compliant. SocialChorus. SocialChorus, n.d. Web. 15 Mar. 2016. <https://www.socialchorus.com/resources/ensure-your-employee-advocacy-program-is-ftc-compliant/>.

 

[20] Ibid.

 

[21] Ibid.

 

[22] Ibid.

 

[23] Ibid.

 

[24] Ibid.

 

[25] Employees Rising: Seizing the Opportunity in Employee Activism. Rep. Weber Shandwick, 2 Apr. 2014. Web. 13 Mar. 2016. <https://www.webershandwick.com/uploads/news/files/employees-rising-seizing-the-opportunity-in-employee-activism.pdf>.

 

[26] Scaling Social Media: The Power of Employee Advocates. Hootsuite. Hootsuite Media Inc., n.d. Web. 15 Mar. 2016. <https://Hootsuite.com/en-gb/pages/landing/scaling-social-media-the-power-of-employee-advocates>.

 

[27] Roach, Eric. “5 Keys to a Successful Employee Advocacy Program.” iMedia Connection. iMedia Connection, 19 Apr. 2014. Web. 08 Mar. 2016. <https://www.imediaconnection.com/articles/ported-articles/red-dot-articles/2014/apr/5-keys-to-a-successful-employee-advocacy-program/>.

 

[28] Sorokina, Olsy. “A 6-Step Guide for Creating an Employee Advocacy Program For Your Business.” Hootsuite. Hootsuite Media Inc., 02 Sept. 2015. Web. 14 Mar. 2016. <https://blog.Hootsuite.com/a-6-step-guide-for-creating-an-employee-advocacy-program-for-your-business/>.

 

[29] Ibid.

 

[30] Scaling Social Media: The Power of Employee Advocates. Hootsuite. Hootsuite Media Inc., n.d. Web. 15 Mar. 2016. <https://Hootsuite.com/en-gb/pages/landing/scaling-social-media-the-power-of-employee-advocates>.

 

[31] Ibid.

 

[32] Ibid.

 

[33] Ibid.

 

[34] Ibid.

 

[35] Levin, Valerie. “6 Steps To Launching An Employee Advocacy Program.” The Oktopost Blog. Oktopost Technologies, 04 Dec. 2014. Web. 08 Mar. 2016. <https://www.oktopost.com/blog/6-steps-to-launching-an-employee-advocacy-program/>.

 

[36] Sorokina, Olsy. “A 6-Step Guide for Creating an Employee Advocacy Program For Your Business.” Hootsuite. Hootsuite Media Inc., 02 Sept. 2015. Web. 14 Mar. 2016. <https://blog.Hootsuite.com/a-6-step-guide-for-creating-an-employee-advocacy-program-for-your-business/>.

 

[37] Deering, Sophie. “How to Launch Your Employee Advocacy Program [3 EXAMPLES].” Link Humans. Link Humans, 3 Feb. 2016. Web. 13 Mar. 2016. <https://linkhumans.com/blog/employee-advocacy-program>.

 

[38] Ibid.

 

[39] Scaling Social Media: The Power of Employee Advocates. Hootsuite. Hootsuite Media Inc., n.d. Web. 15 Mar. 2016. <https://Hootsuite.com/en-gb/pages/landing/scaling-social-media-the-power-of-employee-advocates>.

 

[40] Ibid.

 

[41] Employees Rising: Seizing the Opportunity in Employee Activism. Rep. Weber Shandwick, 2 Apr. 2014. Web. 13 Mar. 2016. <https://www.webershandwick.com/uploads/news/files/employees-rising-seizing-the-opportunity-in-employee-activism.pdf>.

 

[42] Roach, Eric. “5 Keys to a Successful Employee Advocacy Program.” iMedia Connection. iMedia Connection, 19 Apr. 2014. Web. 08 Mar. 2016. <https://www.imediaconnection.com/articles/ported-articles/red-dot-articles/2014/apr/5-keys-to-a-successful-employee-advocacy-program/>.

 

[43] Sorokina, Olsy. “A 6-Step Guide for Creating an Employee Advocacy Program For Your Business.” Hootsuite. Hootsuite Media Inc., 02 Sept. 2015. Web. 14 Mar. 2016. <https://blog.Hootsuite.com/a-6-step-guide-for-creating-an-employee-advocacy-program-for-your-business/>.

 

[44] Levin, Valerie. “6 Steps To Launching An Employee Advocacy Program.” The Oktopost Blog. Oktopost Technologies, 04 Dec. 2014. Web. 08 Mar. 2016. <https://www.oktopost.com/blog/6-steps-to-launching-an-employee-advocacy-program/>.

 

[45] “Employee Activists Spark a New Social Movement in the Digital Age, According to Groundbreaking Global Study from Weber Shandwick.” Weber Shandwick. Weber Shandwick, 2 Apr. 2014. Web. 13 Mar. 2016. <https://www.webershandwick.com/news/article/employee-activists-spark-a-new-social-movement-in-the-digital-age>.

 

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