The web team and the merchandising team here have been collaborating on a project to redefine all of our product categories on our site. The goal is to make the process of finding the right product (especially when there are thousands to choose from) much, much easier. We’ve added more categories to help narrow the selection and we’re now in the process of really upgrading the filtering capabilities of the site as well (you can see an example of this here – try filtering by the color blue for example).
Watch this space – more good stuff to come!
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