4imprint, LLC

The SHRM Annual Conference and Expo is THE event in Human Resource Management – it’s the world’s largest exposition dedicated to the HR profession.

It’s a huge show – but to me its size is proportional to the importance of human resource management to every business.

My first exposure to this show was last year when we were named one of the Best Small & Medium Companies to Work for in America (7th on the 25 medium sized companies) – honestly one of the most thrilling days ever – an honor for our team and an honor to represent them. It was wonderful to meet and be surrounded by so many people who truly recognize that people make the difference, and therefore professional, thoughtful and strategic human resource management is a fundamental building block of success.

This year, not only do we have folks from 4imprint attending the show as part of their professional development in HR, we’re also displaying at the expo for the first time as promotional products work in a variety of HR applications – recruitment, recognition programs, wellness programs, safety programs, corporate events and community outreach and much more. We got the booth set up yesterday (which always takes longer than you think it should!) with plenty of samples to look at and many more to giveaway (if you’re going to the show we’re at booth 3346-3348). I’ll be there when the expo opens this afternoon, and will be there tomorrow as well. Mary (our HR leader!), will be there from time to time (when she’s not at a seminar or checking out other booths) and John and Guenevere will be there throughout (thanks guys!).

I’ll be posting any additional thoughts (not only on the HR side of things, but also the trade show marketing side as well) while I’m here . The show atmosphere has also inspired me to pull together all of the HR/People/Culture papers we’ve published in one nice, handy post. We’ll get that out a bit later.

I’ll get updates out via twitter as well if you’re interested. You can follow me @4imprintklt 

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Kevin Lyons-Tarr

Kevin Lyons-Tarr is Chief Executive Officer and has been with 4imprint for 23 years. Look to Kevin’s blog to see hints, tips, news, and tricks of the trade from across all of 4imprint’s blog channels.

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