4imprint, LLC

Have to tell you about this – it’s one of those ‘Wow! Why don’t they do this in Wisconsin?’ revelations.

I ordered a drink at McDonald’s®, recently, while traveling.  The cup was placed in a tall, slender, plastic bag with handles. (The food was in the standard brown paper bag.)

This is such a ridiculously obvious thing to do to help you carry the drink.

Usually, the food and drink are placed on a tray (which has always been good for the burger and bad for the fries, as they tip over).  Then, you have a precarious walk to a table as the drink wobbles and you start praying that it doesn’t completely fall over before you manage to sit it down.

A handled bag is a much better idea.  And, the bag also catches any spills inside, so you don’t end up wearing your drink.

Yes, I know plastic bags are viewed as bad for the environment, although I’m pretty sure these were made from biodegradable plastic. (Anyone from McDonald’s® want to confirm that?)

Feel free to pass this back to the person who came up with this idea.  It’s good.


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Suzanne Worwood

Suzanne Worwood is VP of Merchandising and has been with 4imprint for 14 years. Inspired by the retail environment and her own world travels, Suzanne writes about all things product: trends, uses, colors, designs.

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