FOR IMMEDIATE RELEASE
July 23, 2009
For more information contact:
Brenda Haines or Heidi Strand, Communications
New 4imprint White Paper and Podcast:
Corporate Universities Keep Employees Top of Their Class
Blue Paper® Features the Benefits and Methods for Continuing Employee Education
(OSHKOSH, Wis.)— Promotional products retailer 4imprint releases its most recent podcast and Blue Paper (its own version of a white paper), entitled Benefits and Methods for Continuing Employee Education.
According to Jill McCullough’s 2007 article “Changing landscape necessitates spending on employee education,” companies spend more than $2 billion per year on employee education. And, an article by Ann Bares titled “Companies spend an average of $1,202 per employee on training,” indicated e-learning has grown to 20 percent in 2008, up from 15 percent in 2007.
“We hope this Blue Paper provides readers with a solid background about what’s involved in developing a ‘corporate university’ or continuing education program and the benefits that come from doing so,” said 4imprint President Kevin Lyons-Tarr.
4imprint’s Blue Paper, Back to School: Corporate Universities Help Companies Keep Employees at the Top of their Class, showcases examples of both large and small companies’ corporate universities and continuing education programs. It offers insights into the scope of such programs, their benefits and affiliated costs.
The Blue Paper (4imprint’s version of a white paper) and podcast are available for download at http://info.4imprint.com/bluepapers/.
About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at http://info.4imprint.com/bluepapers/ in both print and podcast forms, Blue Papers are also available on iTunes®. Blue Papers cover popular, cutting-edge business, marketing, human resources and management topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise throughout the United States and Canada. For more information, log on to www.4imprint.com.