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For more information, contact:
Becky Dillenberg, 4imprint
920-236-7272, ext. 8546

Promotional Products Retailer, 4imprint, Offers Tips for
Effective Meetings in Latest Blue Paper and Podcast

(OSHKOSH, Wis.) – It’s estimated that the average worker spends a minimum of 5.5 hours per week in meetings, costing most businesses 7-15 percent of their personnel resources. The latest Blue Paper™ and podcast from promotional products retailer 4imprint, Planning effective meetings, presents tips to ensure meetings are fun, productive and worth the investment.

“Some people dread meetings, while others are just so engrossed in digital communication that they overlook the value of actual face time with colleagues and clients,” explains Kevin Lyons-Tarr, President of 4imprint. “The truth is, though, that meetings done thoughtfully can build relationships and get things done.”

The tips compiled in this article can help to improve efficiency while having some fun with—or at least removing the dread from—meetings.

The Blue Paper and podcast define what a meeting is today, explore when and when not to schedule meetings and more, including:

• How to set meeting objectives;
• What to include in a meeting agenda and why;
• Tips for facilitating meetings that are entertaining and productive;
• A checklist for preparing your meeting room; and
• Measuring the effectiveness and ROI of your meetings.
To read this Blue Paper, or download the podcast, visit www.4imprint.com/bluepapers.

About 4imprint Blue Papers™
4imprint Blue Papers™ are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at www.4imprint.com/bluepapers, Blue Papers™ have covered popular, cutting-edge topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, serving more than 100,000 businesses with promotional items throughout the United States, Canada, United Kingdom and Ireland. 4imprint offers corporate gifts, personalized gifts, custom t-shirts, promotional pens, travel mugs, tote bags, water bottles, Post-it® Notes, custom calendars, custom shirts and much more. For additional information, visit www.4imprint.com.

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