FOR IMMEDIATE RELEASE
For more information, contact:
Becky Dillenberg, 4imprint
920-236-7272, ext. 8546

Managing for Performance Strategies Highlighted in 4imprint White Paper
Promotional Products Vendor’s Blue Paper® Profiles 4 Steps for Performance Management

(OSHKOSH, Wis.)—Maximizing performance is a top priority for many organizations. Turns out performance management is not just good for the organization, but also beneficial to employees.

How can organizations establish an effective performance management program? Promotional products retailer 4imprint tackles that topic in Managing for Performance, a newly released Blue Paper®. The Blue Paper describes the performance management approach to setting expectations, monitoring performance, providing feedback and taking action as steps that help get results.

Though these steps may sound simple, organizations seeking to implement them may quickly realize that adopting a performance management strategy leads them to re-evaluate the organization’s job descriptions, leadership and management training, interactions with employees, project management, communications style and internal sharing of best practices.

In fact, a shift to performance management often requires training for both managers and employees because focus changes. Where employees may once have focused on outputs – like how many hours worked or amount of time spent with customers, they now are expected to focus on outcomes – like sales volume and customer satisfaction.

“This paper does a good job of outlining performance management, and highlights some of the keys to success and the role managers play in helping employees reach their targets.” said Kevin Lyons-Tarr, President, 4imprint.

Managing for Performance is a complimentary Blue Paper (4imprint’s version of a white paper) and podcast available for download at http://info.4imprint.com/bluepapers/.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at http://info.4imprint.com/bluepapers/ in both print and podcast forms, Blue Papers are also available on iTunes®. Blue Papers cover popular, cutting-edge business, marketing, human resources and management topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise throughout the United States and Canada. For more information, log on to www.4imprint.com.

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