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For more information, contact:
Becky Dillenberg, 4imprint
920-236-7272, ext. 8546

Career Mapping for Talent Development Featured in Newest Blue Paper and Podcast from 4imprint

(OSHKOSH, Wis.) – As the current economic climate continues to fluctuate, experts report that many companies are facing a skilled labor shortage. One way companies are tackling that challenge is by focusing on internal talent growth. The latest Blue Paper® and podcast from promotional products retailer 4imprint delves into the issue by introducing career mapping as a talent development tool.

“Career mapping is just one tool organizations are using to retain talent,” said Mary Curtin, vice president of administration for 4imprint. “This Blue Paper and podcast provide a high-level overview and case studies, explaining what career mapping is and providing some ideas on how career mapping is working in other organizations.”

Titled Maps, Ladders, Lattices and Pipelines, the Blue Paper address the need to forecast staffing needs with a long-range talent strategy. It includes case studies from two organizations rolling out career mapping as well as other best practices and step-by-step ideas for companies just getting started with talent development.
To read this Blue Paper, or download the podcast, visit www.4imprint.com/bluepapers.

About 4imprint Blue Papers™
4imprint Blue Papers™ are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at www.4imprint.com/bluepapers, Blue Papers™ have covered popular, cutting-edge topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, serving more than 100,000 businesses with promotional items throughout the United States, Canada, United Kingdom and Ireland. 4imprint offers corporate gifts, personalized gifts, custom t-shirts, promotional pens, travel mugs, tote bags, water bottles, Post-it® Notes, custom calendars, custom shirts and much more. For additional information, visit www.4imprint.com.

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