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Growing your “younger” alumni – Canada

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Alumni are an essential piece of fundraising for many educational institutions across Canada. Some fundraising efforts are more ambitious than others.

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Generating awareness and raising money: The role of capital campaigns within nonprofit organizations 4imprint® presents latest Blue Paper® and podcast

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In nonprofit’s lifetime, the organization can probably count on one hand how many times they have carried out a capital campaign in fund-raising.

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Five simple tips for a successful, budget-conscious product demonstration – Canada

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Product demonstrations remain one of the most inexpensive, yet effective, promotional vehicles available of business intelligence.

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Choosing a Marketing Partner to Help Grow Your Business: 4imprint’s Newest Blue Paper® and Podcast Helps Navigate the Field

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Whether you're ready to promote a new product, launch a new service line or start branding, choosing the right partner in your marketing is key.

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Celebrities

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From Bono representing (RED) to Zac Efron and Kristen Bell in Stand Up to Cancer PSAs to former politicians speaking at cause-related events.

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Demonstrate Just How Much You Care

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Employees here at 4imprint have been undergoing some training called 4i Care.

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Great expectations: Managing client and customer expectation – Canada

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In business and in customer service, success can come down to one thing: a happy customer.

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Viral marketing

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Viral marketing — having others tell and spread your story for you—is a lot like lightning.

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4imprint’s New Blue Paper and Podcast Delve into the Future of Publishing

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For more than 500 years, the printed word has been used to tell stories and share news. But an emerging technology is taking over.

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Ready or not, here they come: Preparing for the baby boomer

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Healthcare News: As you are aware, beginning next year, the nation’s 75 million “baby boomers,” become Medicare-eligible at the rate of about 10,000 a day.

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