Amber writes ...

Influencer Marketing

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This Blue Paper discusses influencer marketing, its evolution and ways in which entrepreneurs can tap influencers’ expertise to boost brand awareness.

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Amanda recommends ...

5 free Google tools for data-driven decision making

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This Blue Paper explores free Google tools that improve business planning. Tools include Forms, Fusion Tables, Trends, Correlate & YouTube Trends.

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Post Demographic Consumerism

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This Blue Paper discusses going beyond traditional demographic segmentation to better understand the behaviors and better your sales training.

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Shaun describes ...

Workplace Distractions

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This Blue Paper offers tips for organizations looking to minimize distractions at work by promoting efficiency, engagement and an innovative culture.

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Growth Hacking

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This Blue Paper describes growth hacking and its phases, traits of successful hackers and techniques you can use to business planning.

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Amy describes ...

Subscription-based Services

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This Blue Paper features the rise of subscription-based services as business planning.

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Tiffany describes ...

The Internet of Things

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The IoT opens up possibilities for better products, better data and better marketing.

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Meghan writes ...

Trade Show Trends Part 2

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Part two of this two-part Blue Paper offers tips and strategies to effectively reach your target trade show audience.

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Sarah recommends ...

Trade Show Trends Part 1

This two-part Blue Paper discusses trends in trade show displays and offers strategies to engage attendees with technology.

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Role Play

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This Blue Paper® will outline the benefits of role play, how to get this into your training and how to overcome any obstacles that may arise.

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