Fundraising with QR codes
You can find QR (Quick Response) codes pretty much everywhere these days, so chances are good that you’ve used them or at least have seen them. In fact, a recent survey looking at trends in e-marketing reports that one in five have indeed scanned one. And it isn’t surprising. Take a look around … QR codes show up on product packaging, direct mail pieces, magazines and even billboards.

But what are these mysterious looking inkblots and how do they work? And more importantly, how can they help you with your fundraising efforts?

What are QR codes
QR codes are essentially two-dimensional barcodes that when scanned with a smartphone give the user instant access to digital content. QR codes can be used to direct a user to your website, provide contact information or send text messages.

There are many websites that will generate QR codes for free, such as http://qrcode.kaywa.com/ or www.qrstuff.com. But having a QR code alone won’t bring in donations. You need to use it.

Add them to direct mail pieces, including postcards, appeal letters and newsletters. And make sure you include them on promotional materials and on giveaways at your next fundraising event. They can be printed on brochures and business cards, in printed advertisements and on mugs, T-shirts, buttons, and more. The possibilities are really endless.

How to use QR codes to collect donations
Making it easy for donors to contribute to your organization has never been simpler. Here are some ways your supporters can give without ever reaching into their wallets or grabbing for their checkbooks.

  • QR codes linked to PayPal®:  QR codes can be linked right to PayPal, allowing donors with a PayPal account to make a contribution without having to enter their credit card information. All users need is a PayPal account and their username and password.

This type of donation request works well during fundraising events and at times when donors are on the go. For instance, you can print QR codes right on posters or flyers, or have them at checkout lines where donors can instantly contribute to your cause without literally digging into their pocketbooks. Plus, credit card processing fees won’t eat in to your donations.

  • QR codes and merchant accounts:  For donors without a PayPal account,QR codes can be linked to merchant accounts. In this situation, after a user scans a QR code, they are prompted to enter their credit card information. This donation method is more inclusive, as anyone with a credit card can join. However, the downside is that it is a more time-consuming process as donors have to enter personal information, including credit card account numbers each.
  • QR codes and text-to-give:  Many of you may remember the American Red Cross’s mobile giving campaign that raised aid for relief after the Haiti earthquake in 2010. This campaign broke records and generated more than $8 million in just 48 hours. With a text-to-give campaign, users scan a QR code and are prompted to donate via text. The donation is then charged to the users’ mobile phone account.

QR codes will continue to increase in their use, so now’s the time to give it a try. As they are measurable and mobile, this tactic is a winner and easy to put into action!

“QR Code Adoption: 2013 Trends & Statistics.” QR Code Adoption: 2013 Trends & Statistics. N.p., n.d. Web. 06 Apr. 2013.

“QR Stuff – QR Codes For Cell Phones And PDA’s.” QR Stuff. N.p., n.d. Web. 05 Apr. 2013.

“Request a Paypal Donation.” Free QR Code Generator. N.p., n.d. Web. 06 Apr. 2013.

Waters, Joe. “4 Ways to Use a QR Code to Raise Money | Inspiring Generosity.”Inspiring Generosity. N.p., 12 Mar. 2013. Web. 06 Apr. 2013.

Gross, Doug. CNN. Cable News Network, 14 Jan. 2010. Web. 06 Apr. 2013.

 

June

Monthly
Adopt A Shelter Cat Month
African-American Music Appreciation Month
Antiphospholipid Antibody Syndrome Awareness Month
Audio Book Appreciation Month
Beautiful in Your Skin Month
Black Music Month
Cancer From the Sun Month
Caribbean – American Heritage Month
Cataract Awareness Month
Celibacy Awareness Month
Child Vision Awareness Month
Children’s Awareness Month
Corn and Cucumber Month
Country Cooking Month
Dairy Alternative Month
Effective Communications Month
Entrepreneurs “Do It Yourself” Marketing Month
Fireworks Safety Month
Gay & Lesbian Pride Month
Great Outdoors Month
International Childhood Cancer Campaign Month
International Men’s Month
International Surf Music Month
Dairy Month
June is Lane Courtesy Month
June is Perennial Gardening Month
June is Turkey Lovers Month
Lemon and Mango Month
Migraine Awareness Month
National Accordion Awareness Month
National Aphasias Awareness Month
National Bathroom Reading Month
National Camping Month
National Caribbean-American Heritage Month
National Candy Month
National Fruit and Veggies Month
National Ice Tea Month
National Migraine Awareness Month
National Rivers Month
National R.O.S.E. Month
National Safety Month
National Smile Month
National Soul Food Month
National Steakhouse Month
Okra and Pluot and Aprium Month
Pharmacists Declare War on Alcoholism Month
Potty Training Awareness Month
Professional Wellness Month
Rebuild Your Life Month
Skyscraper Month
Sports America Kids Month
Student Safety Month
Vision Research Month
Women’s Golf Month
World Infertility Month
Weekly
International Clothesline Week: 1-8
Black Single Parents Week: 2-8
End Mountain Top Removal Week: 2-8
National Business Etiquette Week: 2-8
National Headache Awareness Week: 2-8
National Sun Safety Week: 2-8
National Tire Safety Week: 2-8
Rip Current Awareness Week: 2-8
World Dystonia Awareness Week: 3-10
Superman Week: 6-9
Great American Brass Band Week: 6-9
National Flag Week: 9-15
Jim Thorpe Native American Games: 9-16
National Automotive Service Professionals Week: 9-16
Men’s Health Week: 10–16
Nursing Assistants Week: 13-20
US Open Golf Championship: 13-16
Duct Tape Days: 14-16
Universal Father’s W-eek: 16-22
Meet a Mate Week: 16-22
Old Time Fiddlers Week: 17-22
Fish are Friends, Not Food! Week: 23-30
Lightning Safety Awareness Week: 23-29
Carpenter Ant Awareness Week: 23-29
National Mosquito Control Awareness Week: 23-29
National Prevention of Eye Injuries Awareness: 27-7/4
Watermelon Seed Spitting Week: 27-30
Water Ski Days: 28-30
Daily
1: Do-Dah Parade Day
1: Drawing Day or Pencil Day
1: Heimlich Maneuver Day
1: Horseradish Days
1: National Go Barefoot Day
1: National Trails Day
1: Say Something Nice Day
1: Stand for Children Day
1: Turtle Races Day
1: Xterra Off-Road Triathalon
2: Children’s Awareness Memorial Day
2: National Bubba Day
2: National Cancer Survivors Day
2: Yell “Fudge” at the Cobras in North America Day
3: Chimborazo Day
3: National Leave the Office Early Day
4: Audacity to Hope Day
4: Do-Dah Day (Salute to Silliness)
4: International Day of Innocent Children Victims of Aggression
5: Apple II Day
5: Hot Air Balloon Day
5: National Running Day
5: National Tailors Day
5: World Environment Day
6: D-Day
6: Drive-in Movie Day
7-8: Donut Day
7: Daniel Boone Day
7-9: Positive Power of Humor and Creativity Days
7: VCR Day
7-8: Banana Split Day
8: Belmont Stakes
8: International Young Eagles Day
8: National Caribbean American HIV/AIDS Awareness Day
8: Upsy Daisy Day
8: World Ocean Day
9: Abused Women and Children’s Awareness Day
9: Children’s Sunday
9: Donald Duck Day
9: Multicultural American Child Awareness Day
9: Ride the Wind Day, Ride for Wind Day or World Wind Day 
9: Race Unity Day
10: Alcoholics Anonymous (Founders) Day
10: Ball Point Pen Day
10: Iced Tea Day
11: Corn on the Cob Day
11: Crowded Nest Awareness Day
12: Loving Day
12: National Jerky Day
12: National Peanut Butter Cookie Day
13: Career Nurse Assistants Day
13: Queen’s Official Birthday
14: Army’s Birthday
14: Family History Day
14: Flag Day
14: Pause for the Pledge Day
14: (World) Blood Donor Day
14: Work@home Father’s Day
15: Magna Carta Day
15: Native American Citizenship Day
15: Nature Photography Day
15: National Day of Prayer for Law Enforcement Officers
15: The Wicket World of Croquet Day
15: World Elder Abuse Awareness Day
15: World Juggling Day
15: Worldwide Day of Giving
16: Bloomsday
16: Fudge Day
16: Family Awareness Day
16: Father’s Day
16: Husband Caregiver Day
16: Isra Al Mi Raj
16: Ladies Day (Baseball)
17: Stewarts Root Beer Day
17: World Day to Combat Desertification and Drought
17: Ride to Work Day (Motorcycles)
18: International Sushi Day
19: Garfield the Cat Day
19: Juneteenth
19: World Sickle Cell Day
19: World Sauntering Day
20: American Eagle Day
20: Ann & Samantha Day
20: Dump the Pump Day
20: Recess at Work Day
20: World Refugee Day
21: Atheists Solidarity Day
21: Go Skateboarding Day
21: National Daylight Appreciation Day
21: National Flip Flop Day
21: Summer Solstice
21: World Handshake Day
21: World Humanist Day
21: Take Your Dog to Work Day
21: Ugliest Dog Day
22-23: ARRL (American Radio Relay League) Field Day
23: Great American Backyard Campout
22: Polar Bear Swim
22: Stupid Guy Thing Day
23: America’s Kids Day
23: Baby Boomer’s Recognition Day
23: Let It Go Day
23: Pink Flamingo Day
23: Public Service Day
23: Ryan Moran Day
23: SAT Math Day
24: Celebration of the Senses
24: International Feiry Day
25: Color TV Day (CBS)
25: Global Beatles Day
25: National Columnists Day
25: Please Take My Children To Work Day
25: Tammuz
26: International Day Against Drug Abuse and Illicit Trafficking
26: International Day in Support of Victims of Torture
26: National Canoe Day
27: Decide to be Married Day
27: “Happy Birthday to You” Day
27: Industrial Workers of the World Day
27: National HIV Testing Day
27: National Bomb Pop Day
27: Hand Shake Day
29-7/21: Tour De France
30: Descendants Day
30: Leap Second Time Adjustment Day
30: Log Cabin Day
30: NOW (National Organization for Women)
 

July

Monthly
Air-Conditioning Appreciation Days (7/3 to 8/15)
Bereaved Parents Month
Bioterrorism/Disaster Education & Awareness Month
Cell Phone Courtesy Month
Dog Days
Eggplant and Lettuce Month
Family Reunion Month
Family Golf Month
Freedom From Fear of Speaking Month
Hemochromatosis Screening Awareness Month
Herbal/Prescription Awareness Month
International Blondie and Deborah Harry Month
International Group B Strep Awareness Month
International Women with Alopecia Month
International Zine Month
Mango and Melon Month
National Black Family Month
National Blueberries Month
National Child-Centered Divorce Month
National “Doghouse Repairs” Month
National Grilling
National Ice Cream Month
National Horseradish Month
National Hot Dog Month
National Independent Retailers Month
National Make a Difference to Children Month
National Recreation and Parks
National Share a Sunset Month
National Wheelchair Beautification Month
Nectarine and Garlic Month
Sandwich Generation Month
Share a Sunset With Your Lover Month
Smart Irrigation Month
Social Wellness Month
Tour de France Month
Women’s Motorcycle Month
Women With Alopecia Month
Worldwide Bereaved Parents Month
Weekly
National Education Association Week: 1-6
National Unassisted Homebirth Week: 1-7
Beans and Bacon Days: 4-7
Freedom Week: 4-10
International Chicken Wing Week: 5-7
Be Nice to New Jersey Week: 7-13
National Farriers Week: 7-13
Nude Recreation Week: 8-14 
Everybody Deserves a Massage Week: 14-20
Sports Cliché Week: 14-20
Rabbit Week: 15-21
National Baby Food Week: 17-20
National Ventriloquism Week: 17-21
Comic Con International: 18-21
Restless Leg Syndrome Education & Awareness Week: 18-25
National Scrabble Week: 19-24
National Parenting Gifted Children Week: 21-27
Captive Nations Week: 21-27
National Independent Retailers Week: 21-27
National Zoo Keeper Week: 21-27
World Lumberjack Championships: 25-27
Garlic Days: 26-28
Single Working Woman’s Week: 29-8/4
AFRMA Fancy Rat and Mouse Week: 31-8/4
Daily
1: Canada Day
1: National GSA Employee Day
1: Second Half of The Year Day
1: U.S. Postage Stamp Day
1: Zip Code Day
2: I Forgot Day
2: Made in the USA Day
2: World UFO Day
3: Compliment Your Mirror Day
3: Stay Out Of The Sun Day
4: Boom Box Parade Day
4: Fourth of July or Independence Day
4: Independence From Meat Day
4: Indivisible Day
5: Bikini Day
5: Earth at Aphelion
5: International Chicken Wing Day
5-7: Roswell UFO Days
6: Hop A Park Day
6-8: International Chicken Wing Society Cook-off Day
6: International Cherry Pit Spitting Day
6: International Kissing Day or World Kiss Day
6: International Day of Cooperatives
6: Take Your Webmaster to Lunch Day
7: Chocolate Day
7: Father-Daughter Take A Walk Together Day
7: Global Forgiveness Day
7: Tell The Truth Day
8: Math 2.0 Day
8: SCUD Day (Savor the Comic, Unplug the Drama)
8: International Town Criers Day
9: Martyrdom of The Bab
9: Ramadan
10: Clerihew Day
10: Don’t Step On A Bee Day
10: Hot Dog Night
10: Pina Colada Day
10: Teddy Bear’s Picnic Day
11: Bowdler’s Day
11: Cheer Up the Lonely Day
11: Day of the Five Billion
11: Slurpee Day
11: World Population Day
12: Chick-fil-A’s Cow Appreciation Day
12: Collector Car Appreciation Day
12: Simplicity Day
13: Bald Is In
13: Carver Day
13: Embrace Your Geekness Day
13: Gruntled Workers Day
13: Wayne Chicken Day
13: National French Fries Day
14: Grange Day
14: International Nude Day
15: Be a Dork Day
15: Global Hug Your Kid Day
15: Gummi Worm Day
15: National Get Out of the Doghouse Day
15: Saint Swithin’s Day
15: Tish B’Av
17: Wrong Way Corrigan Day
17: Yellow Pig Day
18: Get to Know Your Customers Day
18: International Mandela Day
19: Flitch Day
20-21: Celebrate the Horse Day
20: Moon Day
20: National Lollipop Day
21: National Hot Dog Day
21: Toss Away the “Could Haves” and “Should Haves” Day
21: Woodie Wagon Day
21: National Ice Cream Day
21: Legal Drinking Age Day
22: Casual Pi Day
22: National Penuche Fudge Day
22: Rat-catcher Day
22: Spooners (Spoonerism) Day
23: Gorgeous Grandma Day
23: Hot Enough For Ya Day
24: Church of Latter Day Saints Pioneer Day
24: Cousins Day
24: Mormon Pioneer Day
24: National Drive-Thru Day
24: National Tequila Day
24: Tell an Old Joke Day
25: Carousel Day or Merry-Go-Round Day
25: National Chili Dog Day
25: Thread The Needle Day
26: One Voice
26: Lumberjack Day
26: National Talk in An Elevator Day
26: System Administrator Appreciation Day
27: Barbie-in-a-blender Day
27: National Dance Day
27: National Day of the Cowboy
27: National Korean War Veterans Armistice Day
27: National Milk Chocolate Day
27: Take Your Houseplant For A Walk Day
27: Aunties Day
27: Walk on Stilts Day
28: Anne Hutchinson Memorial Day
28: Buffalo Soldiers Day
28: Paddle for Perthes Disease Awareness Day
28: Parents’ Day
28: World Hepatitis Day
29: Lasagna Day
29: National Chicken Wing Day
29: Rain Day
30: Cheesecake Day
30: Father-In-Law Day
30: Health Care Now! Medicare’s Birthday
30: National Support Public Education Day
30: Paperback Book Day
31: Uncommon Instruments Awareness Day
 

August

Monthly
American Adventures Month
American Artists Appreciation Month
American Indian Heritage Month
American History Essay Contest
Black Business Month
Cataract Awareness Month
Celery, Fennel and Cactus Month
Children’s Eye Health & Safety Month
Children’s Vision & Learning Month
Get Ready for Kindergarten Month
Golf Month
Happiness Happens Month
Motorsports Awareness Month
National Catfish Month
National Fetal Alcohol Spectrum Disorders Awareness Month
National Goat Cheese Month
National Immunization Awareness Month
National Panini Month
National Minority Donor Awareness Month
National Spinal Muscular Atrophy Awareness Month
National Runaway Prevention Month
National Truancy Prevention Month
National Water Quality Month
National Win with Civility Month
Neurosurgery Outreach Month
Orange and Papaya Month
Psoriasis Awareness Month
What Will Be Your Legacy Month
Weekly
International Clown Week: 1-7
Simplify Your Life Week: 1-7
World Breastfeeding Week: 1-7
National Farmers’ Market Week: 4-10
Old Fiddler’s Week: 4-10
Rock for Life Week: 4-7
Assistance Dog Week: 4-10
Knights of Columbus Family Week: 4-10
National Resurrect Romance Week: 4-10
Exercise with your Child Week: 4-10 
National Fraud Awareness Week: 4-10
Single Working Women’s Week: 4-10
Exhibitor Appreciation Week: 5-9
Intimate Apparel Week: 5-9
National Bargain Hunting Week: 5-11
Psychic Week: 5-9
Sturgis Bike Rally: 5-11
National Hobo Week: 8-11
Elvis Week: 10-16
Feeding Pets of the Homeless Week: 11-17
Weird Contest Week: 11-17
National Aviation Week: 15-21
Little League Baseball World Series: 18-24
Minority Enterprise Development Week: 18-24
Be Kind to Humankind Week: 25-31
National Safe at Home Week: 27-30
Daily
1: Girlfriend’s Day
1: Lughnasa
1: National Minority Donor Awareness Day
1: Respect for Parents
1: Rounds Resounding Day
1: Spiderman Day
1: US Air Force Day
1: World Wide Web Day
1: World Scout Scarf Day
2: India Pale Ale Beer Day
2-4: Satchmo Days
3: Braham Pie Day
3-7: International Tree Climbing Day
3: National Mustard Day
3: Watermelon Day
4: Coast Guard Day
4: National Chocolate Chip Day
4: Single Working Women’s Day
4: Social Security Day
4: Friendship Day
4: National Doll Day
4: National Kids’ Day
4: Sister’s Day
5: Assistance Dog Day
5: International Beer Day
5: National Underwear Day
6: Hiroshima Day
6: National Fresh Breath Day
6: National Night Out
7: Lighthouse Day
7: Particularly Preposterous Packaging Day
7: Professional Speakers Day
7: Purple Heart Day
8: Eid-Al Fitr
8: The Date to Create
8: Happiness Happens Day
8; Odie Day 
8: Sneak Some Zucchini Onto your Neighbor’s Porch Night
9-11: Kool-Aid Day
9: International Day of the World’s Indigenous People
9: Veep Day
10: National Duran Duran Appreciation Day
10: National Garage Sale Day
10: Smithsonian Day
10: S’mores Day
11: Ingersoll Day
12: IBM PC Day
12: International Youth Day
12: Sewing Machine Day
12: Vinyl Record Day
13: International Left Hander’s Day
14: National Navajo Code Talkers Day
14: V-J Day
15: Best Friends Day
15: Chauvin Day
15: National Relaxation Day
16: Hug Your Boss Day
16: Joe Miller’s Joke Day
16: Men’s Grooming Day
16: National Airborne Day
17: International Geocaching Day
17: International Homeless Animals Day
17: Meaning of “Is” Day
17: National Thrift Shop Day
18: Bad Poetry Day
18: Birth Control Pills Day
18: God’s Preeminence Day
18: Mail Order Catalog Day
18: Serendipity Day
18: World Daffodil Day
19: Aviation Day
19: “Black Cow” Root Beer Float Day
19: World Humanitarian Day
19: Cupcake Day
21: Earth Over Shoot Day or Ecological Debt Day
21: National Medical Dosimetrist Day
21: Poet’s Day
21: Senior Citizen’s Day
22: Southern Hemisphere Hoodie Hoo Day
22: Be an Angel Day
23: Day for the Remembrance of the Slave trade & Its Abolition
23: Valentino Day
24: Pluto Demoted Day
24: Vesuvius Day
24: William Wilberforce Day
24: National Waffle Day
24-25: International Bat Night
25: Founders Day
25: Kiss and Make Up Day
25: National Second-hand Wardrobe Day
26: National Dog Day
26: Women’s Equality Day
27: “The Duchess” Who Wasn’t Day
28: Race Your Mouse Around the Icons Day
28: Radio Commercials Day
28: Crackers Over the Keyboard Day
29: According to Hoyle Day
29: International Day Against Nuclear Tests
29: More Herbs, Less Salt Day
29: National Sarcoidosis Awareness Day
29-9/9: XV Paralympics Games
30: National Holistic Pet Day
30: National Toasted Marshmallow Day
31: Love Litigating Lawyers Day
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