Drones aren’t just for movies and spy missions anymore; they are becoming increasingly popular among civilians, universities, journalists, law enforcement agencies and—you’ve guessed it—event marketers. If you haven’t heard how to use drone technology to your advantage, you’ve likely been living in the drone zone.
Officially referred to as unmanned aerial vehicles or UAVs, these flying robots can be remotely controlled or flown through a GPS software-controlled flight plan. Often associated with top-secret military operations, today’s drone technology is being used to capture content or livestream video and more at an array of trade shows, conferences and other events. If you’re considering using a drone at your next event, check out these applications, guidelines and tips.
Using drone technology at a trade show
Now that you have a better idea how you’d like to use drones at your next trade show, follow these best practices and guidelines before the show:
The sky’s the limit when it comes to using drone technology at trade shows. With a little planning and promotion, lots of fun and good times are on the horizon.
Whitlock, Craig. “Close Encounters Rise as Small Drones Gain in Popularity.” Washington Post. The Washington Post, 23 Jan. 2014. Web. Retrieved 09 Feb. 2016.
Rouse, Margaret. “What Is Drone? – Definition from WhatIs.com.” IoT Agenda. N.p., Aug. 2015. Web. Retrieved 09 Feb. 2016.
“7 Ways to Use Drones at Trade Shows.” Ungerboeck.com. N.p., 21 May 2014. Web. Retrieved 09 Feb. 2016.
Sorrells, Mitra. “8 Tips for Using Drones at Events.” Bizbash.com. N.p., 24 Feb. 2015. Web. Retrieved 09 Feb. 2016.
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