FOR IMMEDIATE RELEASE
November 2, 2009
For more information contact:
Brenda Haines or Heidi Strand, Communications
(920) 230-2583

4imprint White Paper and Podcast Released:
What’s in the Employee Breakroom?
Blue Paper® features employee nutrition and its impact on productivity.

(OSHKOSH, Wis.)— Promotional products retailer, 4imprint releases its most recent podcast and Blue Paper (its own version of a white paper), entitled What’s in the Breakroom?: Employee Diet and Productivity. Featuring research that links nutrition to worker productivity, this Blue Paper offers health-conscious tips and ideas to reducing absenteeism and increasing an employer’s bottom-line.

In a 2006 Personnel Today magazine article by Sally O’Reilly, wellness-solutions company vielife studied 15,000 people in the U.S. and the U.K. Results found that employees with poor nutrition reported 21% more sick-related absences and 11% lower productivity than healthier colleagues. Additionally, in Christopher Wanjek’s book Food At Work Workplace Solutions For Malnutrition, Obesity And Chronic Diseases, it was found that in one year obesity contributed to more than 39.2 million lost work days and 239 million restricted work days.

In response to this convincing data, many companies are making the shift to healthy onsite food offerings, such as nutritional vending machine choices to low-fat cafeteria menu options to nutrition policies that dictate no-donut meetings. And, the rewards are showing themselves in reduced illnesses, chronic diseases and enhanced concentration.

“This Blue Paper sheds wonderful light on the direct relationship between healthy eating and work productivity,” explains Mary Curtin, vp of human resources for 4imprint. “As employers, we have an opportunity to provide a supportive work environment that caters to healthy eating and nutrition through a variety of methods, including offering WeightWatcher® programs, nutritious vending options or even onsite fitness classes. By helping keep our team members well and fit, they live longer, better lives, and we benefit from their increased productivity. It truly is a win-win.”

Blue Paper (4imprint’s version of a white paper) and podcast available for download at http://info.4imprint.com/bluepapers/.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at http://info.4imprint.com/bluepapers/ in both print and podcast forms, Blue Papers are also available on iTunes®. Blue Papers cover popular, cutting-edge business, marketing, human resources and management topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise throughout the United States and Canada. For more information, log on to www.4imprint.com.

FOR IMMEDIATE RELEASE
October 20, 2009
For more information contact:
Brenda Haines or Heidi Strand, Communications
(920) 230-2583

4imprint White Paper and Podcast Released: Body Language
Blue Paper® features common cues and interpretations of body language and
the importance of cultural awareness in nonverbal communication

(OSHKOSH, Wis.)— Promotional products retailer, 4imprint releases its most recent podcast and Blue Paper (its own version of a white paper), entitled What is Your Body Language Saying?

“Body language can be just as important as spoken language in communications,” shares Mary Curtin, 4imprint vice president of human resources. “This paper discusses cues such as facial expressions, gestures, posture and proximity which can help employers better communicate with their employees, customers or partners. It’s an interesting topic with application to associates at all levels.”

As business becomes increasingly global, companies must also be mindful of cultural differences and nuances that are present in body language. Jeanette Martin, co-author of “Global Business Etiquette” and business professor at the University of Mississippi, says that there is value in understanding cultural differences in body language even if your company has not yet reached a global market.

In addition to discussing common body language cues and body language in a cross-cultural setting, 4imprint’s latest Blue Paper provides tips on how to ensure that you are aware of and using body language in an effective way, such as:

• Copy or mimic the gestures of the person you are speaking with to make him or her more comfortable.
• Maintain a foot stance that is six to eight inches apart with feet pointed forward as it communicates a relaxed and attentive state.
• Balance eye contact so you are looking directly at someone 80-90 percent of the time. More and it appears disconcerting, less and it shows disinterest.

These, along with many other practical non verbal recommendations, are available for download as a Blue Paper and as a podcast at http://info.4imprint.com/bluepapers/.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at http://info.4imprint.com/bluepapers/ in both print and podcast forms, Blue Papers are also available on iTunes®. Blue Papers cover popular, cutting-edge business, marketing, human resources and management topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise throughout the United States and Canada. For more information, log on to www.4imprint.com.

FOR IMMEDIATE RELEASE
September 8, 2009
For more information contact:
Brenda Haines or Heidi Strand, Communications
(920) 230-2583

Latest 4imprint White Paper and Podcast:
Professional Associations: Putting Them to Work For You
Blue Paper® expands on the values of professional associations for
individual professionals and businesses.

(OSHKOSH, Wis.)— Promotional products retailer, 4imprint releases its most recent podcast and Blue Paper (its own version of a white paper), entitled Professional Associations: Putting them to Work for You.

Dick Knapinski, public affairs director for the Experimental Aircraft Association (EAA), a professional and enthusiast association for those in the aviation industry, says that what’s true of EAA is often true of most professional associations, “Organizations serve as the catalyst that allows members a way to find information and to share experiences.”

Membership in a professional association can return invaluable benefits—professional development, access to industry publications, discounts, networking opportunities, and more. But, you can’t just sign up and expect the rewards to pour in.

“Membership in a professional association—as an individual or as a business—can be a valuable resource,” shares Mary Curtin, 4imprint vice president of human resources. “But these memberships need to be chosen wisely and used effectively. Then you can expect to expand your knowledge base and your client list while creating visibility within an industry.”

4imprint’s latest Blue Paper provides insight to the benefits of membership in professional associations as an individual and as a business. It addresses what individuals and businesses should be looking for when identifying professional associations to join, policy and guideline considerations for employers, tips for networking at your first professional association event, and keys to getting the most out of membership.

Blue Paper (4imprint’s version of a white paper) and podcast available for download at http://info.4imprint.com/bluepapers/.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at http://info.4imprint.com/bluepapers/ in both print and podcast forms, Blue Papers are also available on iTunes®. Blue Papers cover popular, cutting-edge business, marketing, human resources and management topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise throughout the United States and Canada. For more information, log on to www.4imprint.com.

4imprint Exclusive: 2010 Limited Edition, Annual Wildlife Calendar Released
Calendar features photography by 4imprint’s John Van Den Brandt, now in its 4th edition!

(OSHKOSH, Wis.)— 4imprint has released the 4th edition of an exclusive 13-month, 2010 Wildlife calendar, featuring the photography John Van Den Brandt. By day, John is a National Account Executive with 4imprint, but he spends nearly every other waking moment looking through a viewfinder capturing breathtaking images of wildlife in their natural habitat.

John’s work has been showcased for years in a variety of publications and retail outlets and his artistic passion is evident in this one-of-a-kind, limited edition calendar featuring wildlife photography from his travels throughout the United States, Manitoba and British Columbia.

Printed on retail-quality stock, this staple-bound, full-color wall calendar features a new scene each month—and your business’ logo 365 days a year. Accompanying each photo is a note from John describing the ‘story behind the shot’. On-sale now, and ideal for holiday-giving, these calendars are only available while supplies last.
“There is something for everyone in this calendar; from backyard birds to the exotic animals. My favorite may be the killer whale as I was able to capture it entirely out of water,” states Van Den Brandt.

“We are thrilled to provide such a unique, quality product – it really takes the traditional logo’d calendar to an entirely new level,” explains 4imprint President Kevin Lyons-Tarr. “It’s a great example of how our team is willing to go above and beyond for our customers, and we appreciate John sharing his personal passion and hobby with them.”

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise throughout the United States. For more information, log on to www.4imprint.com.

FOR IMMEDIATE RELEASE
August 27, 2009
For more information, contact:
Brenda Haines or Heidi Strand, Communications
(920) 230-2583

4imprint Donates $42,500 to 85 Nonprofits in Second Quarter

(Oshkosh, Wis.) – Eighty-five nonprofit organizations from across the United States and Canada received a $500 in-kind donation from promotional products distributor 4imprint to use toward their program and service offerings during the second quarter of 2009.

Through its one by one® charitable giving program, 4imprint donated more than $42,500, giving away one $500 grant per business day to local and national charities in need in the US and Canada. The in-kind, promotional products donations are designed to help eligible nonprofits reach their goals of boosting awareness, thanking employees, recognizing donors, promoting events and beyond.

“From the stories we hear, it’s clear one by one® grant recipients are creatively using these product donations to make a difference,” said Kevin Lyons-Tarr, president, 4imprint. “These organizations are finding great ways to reach out and help even more people.”

To learn more about 4imprint’s one by one® program or to apply for an in-kind donation, interested parties can visit http://onebyone.4imprint.com.

Second-quarter grant recipients include:

105th Airlift Wing Family Support Group – Newburgh, N.Y.
A Day On The Farm for St. Jude Children’s Hospital – Pickett, Wis.
A Step Closer Foundation – Baltimore, M.D.
American Cancer Society – Santa Ana, Calif.
Arkansas Coalition Against Domestic Violence – Little Rock, Ark.
Arlington Heights Park District – Arlington Heights, Ill.
Assaulted Women’s Helpline – Toronto, Ontario
Assunpink Environmental Institute – Hamilton Square, N.J.
Aurora Visiting Nurse Association – Oshkosh, Wis.
Barnabas Ministries – Zeeland, Mich.
Berlin Blue Knights / Bruce Williams Scholarship – Berlin, Wis.
Berlin Bugle Mouth Bass Association – Berlin, Wis.
Big Brothers Big Sisters of Edmonton & Area – Edmonton, Alberta
Big Brothers/Little Brothers of Southgate Schools – Southgate, Mich.
Boys & Girls Club of Oshkosh, Inc. – Oshkosh, Wis.
Brookings Special Olympics/BIAC – Brookings, S.D.
C.L.A.S.S. Education, Inc. – Indianapolis, Ind.
Camp LuWiSoMo – Wild Rose, Wis.
Carl Fenichel Community Services, Inc. – Brooklyn, N.Y.
Carter Memorial Library – Omro, Wis.
Catholic Charities – Bridgeport, Conn.
Clarity Care – Oshkosh, Wis.
Community Benefit Tree, Inc. – Kaukauna, Wis.
Congregational United Church of Christ – Neenah, Wis.
Connecticut Children’s Medical Center – Hartford, Conn.
COTS, Inc. – Appleton, Wis.
David & Margaret Youth and Family Services – La Verne, Calif.
Dedham School PTF (Parents, Teachers and Friends) – Dedham, Maine
Eagle’s Nest YouthBuild – Oklahoma City, Okla.
Enlisted Association of New Jersey National Guard – Spring Lake, N.J.
Environmental Discovery Project – Chesterland, Ohio
First Baptist Church – Hammond, Ind.
First Church of Christ Youth Group – Farmington, Conn.
Fish for Kids – Fond du Lac, Wis.
Food Lifeline – Shoreline, Wash.
Gayle Sheldon Memorial Foundation – Rutland, Vt.
Georgetown Volunteer Fire Department – Georgetown, Prince Edward Island
Green River Valley Land Trust – Pinedale, Wyo.
Hebbville Academy – Hebbville, Nova Scotia
Hope and Care Center, Inc. – Oshkosh, Wis.
Lawrence County Cancer Patient Services – Bedford, Ind.
Lime Springs/Chester Elementary School – Lime Springs, Iowa
Lupus Foundation of America – Links 4 Lupus – Oshkosh, Wis.
Make-A-Wish Foundation of Wisconsin – Appleton, Wis.
Mt. Zion – Malvern, Ark.
National Capital Region YMCA-YWCA – Ottawa, Ontario
North Country HealthCare – Flagstaff, Ariz.
Oakbrook Evangelical Free Church – Oshkosh, Wis.
Office for the Aging, Inc. – Canastota, N.Y.
Operation: Love Reunited – Denver, Colo.
Oshkosh Area Humane Society – Oshkosh, Wis.
Oshkosh Special Olympics – Oshkosh, Wis.
Phoenix Union Foundation for Education – Phoenix, Ariz.
Piedmont Rape Crisis Center – Winder, Ga.
Pleasant Grove Baptist Church – Perry, Fla.
Precious Bundles Children’s Clothing Assistance – Thunder Bay, Ontario
Prevent Blindness Northern California – San Francisco, Calif.
Project Embrace – Plover , Wis.
Psychological Trauma Center – Los Angeles, Calif.
Real Missions – Maple Valley, Wash.
Rescue Mission Alliance – Valley Food Bank – Pacoima, Calif.
RESTORING-U Clergy-Community Collaborative, Inc. – Washington, D.C.
Rose Pioneer Elementary School – Holly, Mich.
Saint Vincent DePaul Society of Oshkosh, Inc. – Oshkosh, Wis.
SAMMinistries’ Furniture for a Cause – San Antonio, Texas
Save Our Souls Foundation – Bel Air, M.D.
Search Community Mental Health Services – Strathroy, Ontario
Sharing Life Community Outreach – Mesquite, Texas
Shirley Hills Wolf Ridge Committee – Mound, Minn.
Southwood Baptist Church – Tulsa, Okla.
Special Olympics Southern California – Long Beach, Calif.
Special Olympics Virginia-Area 5 – Verona, Va.
Summit Missions International – Akron, Ohio
Teton Arts Council – Driggs, Idaho
The Center for Life Enrichment – Hollywood, M.D.
The Coastal Empire ROCK Group – Savannah, Ga.
The County of Prince Edward Public Library – Picton, Ontario
The Rainbow Society of Alberta – Edmonton, Alberta
The Washington Hospital Foundation – Washington, Penn.
Things of My Very Own, Inc. – Glenville, N.Y.
Van Buren Housing Authority – Van Buren, Ark.
White River Battered Women’s Shelter, Inc. – Newport, Ark.
Woodlands Wildlife Refuge – Clinton, N.J.
Word of Hope Ministries, Inc. – Milwaukee, Wis.
YMCA Strong Kids Campaign – Oshkosh, Wis.

About 4imprint’s one by one® program
one by one® is the charitable giving program of 4imprint. Now in its fourth year, 4imprint’s one by one® program supports nonprofits with IRS-approved 501(c)3 status or Canadian-registered charities, religious organizations and accredited schools. Since the program began, the promotional products retailer has awarded nearly a half-million dollars in promotional products grants to nonprofit organizations.

4imprint, Inc., is the North American division of 4imprint Group, plc, an international provider of promotional products, imprinted items and corporate gifts. Learn more at http://onebyone.4imprint.com or follow the one by one® program on Twitter at http://www.twitter.com/4onebyone.

FOR IMMEDIATE RELEASE
August 24, 2009
For more information contact:
Brenda Haines or Heidi Strand, Communications
(920) 230-2583

Latest 4imprint White Paper and Podcast:
Dollars and Sense: The Impact of Multi-Sensory Marketing
Blue Paper® features the underlying research and benefits to marketing to all senses

(OSHKOSH, Wis.)— Promotional products retailer, 4imprint releases its most recent podcast and Blue Paper (its own version of a white paper), entitled Dollars and Sense: The Impact of Multi-Sensory Marketing.

According to Author John Medina in his book Brain Rules, research studies have proven that groups exposed to multi-sensory environments always outperform those in uni-sensory environments. Their recall is better all around—in quantity of information retained, clarity and duration.

“For brands struggling to compete in today’s crowded marketplace, strategic use of sensory information can provide a critical advantage,” explains Greg Ebel, 4imprint’s vice president of sales and marketing. “When we appeal to multiple senses, our efforts are multiplied, creating powerful brands with lasting consumer connections.”

4imprint’s latest Blue Paper provides a plethora of well-researched data marketers and business owners can use and apply, including: understanding that fast music decreases spending in a retail environment, but increases turnover in restaurants, and that shoppers who touch products are more likely to purchase. These, along with many other insights, will help businesses develop and implement sensory marketing strategies.

Blue Paper (4imprint’s version of a white paper) and podcast available for download at http://info.4imprint.com/bluepapers/.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at http://info.4imprint.com/bluepapers/ in both print and podcast forms, Blue Papers are also available on iTunes®. Blue Papers cover popular, cutting-edge business, marketing, human resources and management topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise throughout the United States and Canada. For more information, log on to www.4imprint.com.

FOR IMMEDIATE RELEASE
August 25, 2009
For more information contact:
Brenda Haines or Heidi Strand, Communications
(920) 230-2583

4imprint White Paper and Podcast Released:
Effective Events Planning

Blue Paper® features tips and tricks to making your company event a success

(OSHKOSH, Wis.)— Promotional products retailer, 4imprint releases its most recent podcast and Blue Paper (its own version of a white paper), entitled Tips and Tools for Effective Event Planning.

Company-wide events, no matter a business’ industry or sector, can be well worth the effort, but require a great deal of planning and resources. Many events can be coordinated in-house, but at times it may be necessary to hire an event planner. This Blue Paper provides details as to the circumstances where a professional is most effective as well as tips to undertaking event planning internally.

When a company tackles its own events, it should begin with identifying the event goals and measurement indicators for its success. In their book, Event Planning Made Easy, Paulette Wolf, Jodi Wolf and Donielle Levine say the first step to planning a successful event is to establish the five W’s and the “how”:
1. Who are your guests?
2. What is your event?
3. When is your event?
4. Where is your event?
5. Why is this event happening?
6. How much money is in the budget?
From there, the real work begins and can easily take as much as 18 months to plan when considering location scheduling, vendor availability and entertainment contracting.

“Our customers use events for a variety of purposes,” states 4imprint Vice President of Human Resources Mary Curtin. “From corporate staff picnics to product launches to tradeshows, events are integral to not only sales, but employee satisfaction and recruitment efforts. This Blue Paper helps businesses, of any size or industry, improve their events to positively impact their bottom line.”

Blue Paper (4imprint’s version of a white paper) and podcast available for download at http://info.4imprint.com/bluepapers/.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at http://info.4imprint.com/bluepapers/ in both print and podcast forms, Blue Papers are also available on iTunes®. Blue Papers cover popular, cutting-edge business, marketing, human resources and management topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise throughout the United States and Canada. For more information, log on to www.4imprint.com.

FOR IMMEDIATE RELEASE
August 20, 2009
For more information contact:
Brenda Haines or Heidi Strand, Communications
(920) 230-2583

4imprint Introduces ‘’Embroidery Made Easy” Pricing on Embroidered Promotional Apparel
Customers Drive Price Changes for Embroidered Dress Shirts, Jackets, Polos, Sweatshirts

(OSHKOSH, Wis.)— Customers looking for an easier way to order embroidered apparel will appreciate promotional products retailer 4imprint’s new “Embroidery Made Easy.” Simplified ordering for embroidered dress shirts, jackets, polos and sweatshirts includes:

• No extra charge for extended sizes including 7XL
• No extra charge for small orders (6+ items)
• $35 tape charge – Free tape if you order more than 24 polos, dress shirts or jackets
• No stitch counts – No extra charge if your logo fits the described embroidery area.

“When we asked customers, they told us ordering embroidered apparel isn’t as easy as it should be. Trying to keep track of extra charges for sizes and certain colors and figuring out what their embroidery charges would be based on ‘stitch counts’ just seemed more difficult than it needed to be,” said Kevin Lyons-Tarr, President, 4imprint. “Based on that feedback, we went back to the drawing board and eliminated the charges for large sizes and colors, made our embroidery charges simple – if your logo fits in the imprint area shown there is no embroidery charge at all. In addition, we lowered our minimums, lowered – and on quantities of 24 or more eliminated – the logo set-up or ‘tape’ charge, and really focused on making sure our range includes items that come in men’s and women’s styles.”

Embroidered dress shirts, embroidered jackets, embroidered polos and embroidered sweatshirts represent hundreds of products in a variety of styles and fabrics including moisture wicking, stain resistant, wrinkle resistant, performance, fleece from brands such as Reebok®, Columbia®, Cutter & Buck®, Fruit of the Loom®, Hanes®, Jockey®, Van Heusen®, Blue Generation, Katahdin and more.

“Customers will find this pricing on every embroidered jacket, dress shirt, polo and sweatshirt we sell, and nearly all are available in seven days or less,” Lyons-Tarr said.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise throughout the United States. For more information, log on to www.4imprint.com.

FOR IMMEDIATE RELEASE
July 23, 2009
For more information contact:
Brenda Haines or Heidi Strand, Communications
(920) 230-2583

New 4imprint White Paper and Podcast:
Corporate Universities Keep Employees Top of Their Class
Blue Paper® Features the Benefits and Methods for Continuing Employee Education

(OSHKOSH, Wis.)— Promotional products retailer 4imprint releases its most recent podcast and Blue Paper (its own version of a white paper), entitled Benefits and Methods for Continuing Employee Education.

According to Jill McCullough’s 2007 article “Changing landscape necessitates spending on employee education,” companies spend more than $2 billion per year on employee education. And, an article by Ann Bares titled “Companies spend an average of $1,202 per employee on training,” indicated e-learning has grown to 20 percent in 2008, up from 15 percent in 2007.

“We hope this Blue Paper provides readers with a solid background about what’s involved in developing a ‘corporate university’ or continuing education program and the benefits that come from doing so,” said 4imprint President Kevin Lyons-Tarr.

4imprint’s Blue Paper, Back to School: Corporate Universities Help Companies Keep Employees at the Top of their Class, showcases examples of both large and small companies’ corporate universities and continuing education programs. It offers insights into the scope of such programs, their benefits and affiliated costs.

The Blue Paper (4imprint’s version of a white paper) and podcast are available for download at http://info.4imprint.com/bluepapers/.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at http://info.4imprint.com/bluepapers/ in both print and podcast forms, Blue Papers are also available on iTunes®. Blue Papers cover popular, cutting-edge business, marketing, human resources and management topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise throughout the United States and Canada. For more information, log on to www.4imprint.com.

FOR IMMEDIATE RELEASE
July 21, 2009
For more information contact:
Brenda Haines or Heidi Strand, Communications
(920) 230-2583

New 4imprint White Paper: The Business Case for Stress Management
Blue Paper® Outlines the Role Stress Plays in the Workforce, and How to Combat It

(OSHKOSH, Wis.)— Promotional products retailer 4imprint releases its most recent podcast and Blue Paper (its own version of a white paper), titled The Business Case for Stress Management & What Employers Can Do About It.

“Stress is obviously a serious issue for businesses,” states 4imprint Vice President of Human Resources Mary Curtin. “It impacts productivity, attitude, turnover and overall health. We see an incredible value by addressing this issue and wanted our customers to benefit from the latest research addressing how to combat stress in the workplace.”

According to reports released in 2007 from the American Psychology Association, stress comes with a hefty price tag, costing American businesses more than $300 billion per year. More recent and conservative data indicates that 22 percent of group health insurance costs are stress-related and that psychosocial stress has been estimated to be responsible for 33 percent of worker compensation costs, reports Dr. Lyle Miller in his 2009 article “The Business Case for Corporate Stress Assessment Intervention.”

4imprint’s Blue Paper, The Business Case for Stress Management & What Employers Can Do About It, offers examples of successful techniques other businesses have employed to reduce stress, including mandatory vacation, training and workplace flexibility.

The Blue Paper (4imprint’s version of a white paper) and podcast are available for download at http://info.4imprint.com/bluepapers/.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at http://info.4imprint.com/bluepapers/ in both print and podcast forms, Blue Papers are also available on iTunes®. Blue Papers cover popular, cutting-edge business, marketing, human resources and management topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise throughout the United States and Canada. For more information, log on to www.4imprint.com.