By: Jessica Collins

From the offices of Martha Stewart to the studios of Walt Disney to the virtual realm of Pinterest, companies everywhere are using idea boards to give direction to product development, stay on top of trends, experiment with sequencing, explore marketing angles and more. Pinning images to a bulletin board gives vision to thought and acts like a visual brainstorm. Here are some ideas for implementing the vision board at your company:

Post this community bulletin board in your break room or conference room so associates can offer words of encouragement to one another or post “Thank You” letters for everyone to see.

Offer each department its own white board for posting or taping product ideas, and see if any new patterns emerge. Or encourage your new recruits to decorate their own bulletin boards with images or symbols of their personalities and abilities. You never know, you might be able to capitalize on the strengths your new members couldn’t list in their résumés.

Or try posing weekly questions to your associates or college students on a white board, and leave markers so they can respond anonymously. You could even get really crafty à la Martha Stewart by painting magnetic chalkboard paint on a wall or door and inviting employees to showcase their most productive graffiti! You’ll be surprised what develops when you bring all those brilliant minds together.

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Jessica Collins

Jessica Collins

Jessica is the Web Copy Manager and has been with 4imprint for 6 years. She blogs about seasonal promotions and creative and meaningful product uses.

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